An ON24 feature empowering customers to compare and contrast their webinar program performance to peers. Also: an annual report published by ON24.
A score used to measure audience participation, interactivity and use of Engagement Tools.
A list of who, including the presentation team, is in attendance in a webinar at any moment during the live event.
The total number of console views and conversion rates by partner referral/location code. (See: support.on24.com)
Advanced Analytics is an add-on product to the ON24 Platform. This feature helps marketers accurately measure and demonstrate the ROI of webinar marketing programs.
A ON24 Platform feature that summarizes an account’s interactions with ON24-based webinars, content hubs and personalized landing pages.
A representation of a webinar’s performance. Can include engagement time, engagement minutes, CTAs clicked, poll responses and more.
The conversion rate of all registrants to leads within a filtered date range. Calculated by dividing the total unique attendees by total leads.
A feature in the ON24 Platform that enables users to measure webinar engagement, consolidate business interests and identify prospects that may be ready for a sales conversation.
