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Professional Certification

Increase market share with a digital-first certification strategy

Scale continuing professional education programs to boost lead generation, improve pipeline quality and drive revenue growth while supporting compliance with interactive webinars, training portals, AI-generated content resources, member conferences and more.  

Make CPE your #1 lead gen channel

Maximize ROI with digital-first certification

Deliver education and scale certifications all from one platform 

Design stand-out experiences

  • Customize certification experiences to represent your brand and standardize as event templates for rapid execution 
  • Use a library of drag-and-drop engagement and conversion tools to drive professional certification and engagement  
  • Choose from multiple event types —from simulive to hybrid — to give flexible options to trainers and presenters

Deliver foolproof certifications

  • Set criteria for your audience to get certification credits, whether its passing a test, answering polls or time spent 
  • Track each attendee’s progress through markers in your program and integrate that data to CRM, MAP or other business systems
  • Issue digital certifications for attendee download both from the event and in your attendee email follow-up

Continue the content journey

  • Provide attendees additional resources to explore based on their topical area of interest and history of interactions to increase engagement
  • Heatmap “Key Moments” during a CPE presentation to inform future content creation, develop nurtures and optimize performance
  • Turn high-value CPE webinar content into additional written and video assets using embedded generative AI capabilities to fuel campaigns

Customer Stories

Get started

From automating certifications to hosting virtual training portals, deliver high-value educational experiences and high-quality leads with the ON24 platform.

Contact us and an ON24 expert will be in touch to share:

  • How you can easily create, scale, and personalize engaging, data-driven CPE experiences and content using the ON24 platform
  • Ways to leverage first-party data from every audience interaction across experiences to fuel personalized marketing and sales execution
  • How to measure the performance and business impact of your digital engagement programs
  • New ON24 roadmap updates that will help you drive continuous sales and marketing innovation to maximize ROI and revenue growth

Start your journey today

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