Manufacturing

HOW SCHNEIDER ELECTRIC EDUCATES CUSTOMERS AND DRIVES CROSS-SELL

Learn how Schneider Electric uses webinars to shift market perception of the manufacturing industry and drive sales

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Manufacturing

HOW JACKSON SYSTEMS BECAME AN INDUSTRY KNOWLEDGE CENTER

Learn how Jackson Systems live streams weekly trainings that get contractors the technical information they need

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Manufacturing

PROTOLABS TRANSFORMS ITS DIGITAL PRESENCE

Hear how Protolabs used webinars to create a valuable content channel and powers ABM efforts

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Transforming Client Engagement Strategies In the Digital World

Build pipeline with scalable digital experiences that connect with distributors, leads and customers on a human level. With ON24, you can clearly educate your audience on product value and track the success of your marketing efforts.

Educate Audiences

Educate customers on your product’s value and use cases with interactive webinars that provide the depth you need to illustrate and describe complex technologies.

Generate Leads

Fill your sales pipeline with high-value leads that have performed actions and raised their engagement scores to levels that indicate their intent to buy.

Build Credibility

ON24 provides a channel for manufacturing companies to get their subject matter experts in front of key audiences to establish expertise and authority within your industries.

Data Intelligence

Measure and compare the performance of your content with insight into your audiences’s attention on topics. Use these observations to optimize future content distribution and creation.

Scale Your Demand Generation
Showcase Your Brand
Educate Customers & Resellers

Scale Your Demand Generation

Fill your sales pipeline with quality leads that have enagaged with your content and your experts for 30-60 minutes. ON24 digital experiences allow you to design programs for any stage of the funnel and move prospects to the next phase of their journey while you have them engaged.

Showcase Your Brand

Accessibility of information is an important contributor to your product’s overall success. Get your message to market quickly with digital events that support product launches or thought leadership and bring together captive audiences that allow you to deliver more in-depth content.

Educate Customers & Resellers

Regularly scheduled or on-demand training sessions can give contractors, resellers or customers the technical training they need to successfully implement your products and technology. Combine this with continuing education credits and develop a loyal following.

Establish Knowledge Centers of Content

Enable self-service content portals that display your most impactful content to educate customers, contractors and resellers with relevant information and keep them on your site.

Leverage Data Intelligence to Inform Business Decisions

Understand customer behavior across every interaction and make that data actionable with engagement scoring and unified reports for sales and marketing.

Scale Resources with On-demand & Simulive

Easily scale your reach and automatically transform live events into on-demand webinars using the same URL and analytics, allowing you to be hands-off while driving more attendance and engagement.

Manufacturing Marketing Resources

ON24 Solutions

SiriusDecisions Study: Understanding the Manufacturing Buyer

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Reports

Marketing Transformation Within the Manufacturing Industry

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ON24 Solutions

Digital Engagement for Manufacturing Marketers

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Join our Live Demo to see ON24 Personalized Engagement in action.

ON24