ON24 for Associations

Member Engagement Report

The landscape of association membership is changing. Member demographics are shifting to a younger audience that has easy access to a plethora of information, making it increasingly challenging for associations to remain thought leaders in their space.

In this report we examine industry research detailing challenges associations face in reaching their goals, benefits that are important to members, favored education formats and the best channels for member engagement. Along the way we’ll share digital strategies that overcome challenges, engage members and fuel your growth and retention efforts.

Download the report and discover:

  • Association Goals and Challenges
  • Membership Change
  • What Members Want
  • Preferred Learning Formats
  • Top Engagement Channels
  • Association Success Story