Beyond Digital Events: A Strategy to Uncover Buying Signals

Audiences expect experiences that are personalized to their needs – yet are harder to reach than ever before.

So how can you help your sellers get to know buyers before they’ve met?

Featuring research from Forrester, download this e-book to learn how to turn digital event engagement into a source for actionable insights – from content interests to purchase intent.  

You’ll learn how to:

  • Uncover buyer insights before, during and after digital events 
  • Identify goals, signals and sensors for your events strategy
  • Design content and engagement that will move the buyer’s journey forward
  • Streamline processes to improve results over time

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