Marketing Event Trends for 2023 featuring Forrester Research
The verdict is in: Virtual events are here to stay. Why? Audiences love the experiences and marketers love both the insights and scale virtual provides. In fact, according to Forrester, 63% of marketers have no intention of slowing their virtual programs down in 2023, despite the return of in-person events.
Optimize your 2023 event strategy when you join us for “Marketing Event Trends for 2023 featuring Forrester Research,” where Cheri Hulse, VP of research and strategy, ON24 and special guest speaker, Conrad Mills, Forrester analyst, will shed light on the common challenges and opportunities facing marketers as they prepare to drive growth in 2023.
Key takeaways include:
- Recommendations to guide future event strategy and plans
- Insights into competitor strategies and audience expectations
- How to engage physical AND digital audience with hybrid events
- Upcoming trends that will excite, inspire and empower you
VP, Strategy & Research, ON24
Principal Analyst, Forrester