ON24, SCM World Host Record Breaking CSCO Event
SAN FRANCISCO, CA – June 14, 2010 – ON24, Inc., the global leader in webcasting and virtual event solutions, is providing the technology backbone for the 2010 Chief Supply Chain Officers’ Summit (CSCO Summit), which is being produced and marketed by SCM World (a RaptureWorld company), the global online supply chain community. With close to 3,000 registrants for the June 15–16 event, the CSCO Summit will be the largest virtual gathering of supply chain officers ever held.
“Using ON24’s virtual platform, combined with a high-quality programme, we are able to attract industry leaders around the world who are able to attend without having to leave the office,” said Jonathan Bennett, Co-CEO of RaptureWorld. “What sets this event apart is the quality of both speakers and delegates; they represent a veritable ‘who’s who’ of the world’s largest and most widely respected global brands. These executives have embraced the virtual workplace and the concept of a virtual summit, largely because of its sustainability benefits, cost and time savings, and convenience.”
Bennett added that RaptureWorld has extensive experience hosting global industry events and that “this show’s speaker line-up is truly world class and clearly sets the benchmark for other media and events businesses.” Featured speakers include C-level supply chain executives from companies ranging from Cardinal Health, OfficeMax, Samsung, LG and Motorola to Cisco, Aberdeen Group, IBM and JP Morgan. The majority of delegates attending are from Global Fortune 1000 companies.
“The CSCO Summit is a premier virtual event,” said Denise Persson, ON24 CMO. “Because the summit is virtual, C-level executives who normally wouldn’t be able to attend such an event due to budget constraints and travel difficulties will be sharing valuable insights.” She added that the summit is also significant for ON24, as it is a result of the company making the European market a strategic corporate priority. ON24 now has offices in the UK, France and Germany.
Interest in virtual events has risen this year due to the Icelandic volcano eruption and the resulting increase in flight cancellations across Europe. However, demand for virtual events is growing exponentially regardless, mainly because of the need to reduce costs and increase productivity.
“Why are people attending virtual events? Certainly a desire to reduce carbon emissions is a factor, but what we’re hearing from delegates is that there’s a clear catch 22 situation – how do companies continue to develop talent through learning, benchmarking and networking whilst limiting or, in many cases, banning attendance at industry events due to cost reduction programmes and non-essential time out of the office restrictions? Virtual events bridge that gap,” Bennett explained.
He continued, “We are on fire for a successful event—it has become a ‘must attend’ event for senior executives looking for the latest best practices and case studies from Fortune 500 supply chain leaders. And, as the CSCO Summit will remain online for six months, delegates who can’t make the live days can dip in and out at their convenience.” The event will open June 15 at 12:30 UK Time and on June 16 at 13:30 UK Time. Register free at www.cscosummit.com, and click here for the full agenda.
About SCM World
SCM World (www.scmworld.org), a RaptureWorld company, is the leading online global institute for supply chain management executives. With over 100 corporate members from the Global Fortune 1000, SCM World provides practitioners in supply chain, procurement, logistics and operations with real-time access to webinars on key topics delivered by chief supply chain officers from across industry. With clients that include HP, Motorola, RIM, Nike, GSK, Best Buy, Tesco, Levis, Nokia, Walt Disney, Tenneco Automotive, Nestle, Baxter Healthcare and Shell, SCM World is fast becoming the benchmark online service for forward-thinking supply chain executives looking to access unbiased, practitioner and academic-driven content without having to incur the expense and time out of the office associated with traditional physical conferences.
About ON24, Inc.
The recognized global virtual events market share leader, ON24 provides webcasting and virtual environments for corporate communications and demand generation. The ON24 platform is a complete Software-as-a-Service (SaaS) cloud offering; no deployment resources are required. ON24 offers fully integrated, enterprise-wide solutions for applications ranging from training, user conferences and company meetings to partner expos and trade shows. More than 750 organizations, including IBM, Cisco, CA Technologies, Merck, AstraZeneca, Fiserv, Credit Suisse, GE and Oracle, rely on ON24. The company is headquartered in San Francisco, with offices throughout the world. For more information, visit www.ON24.com.