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ON24 Extends Unprecedented Buyout Offer for Companies “Trapped” in Webcasting Software Contracts

November 18th, 2015

Following Citrix’s spinoff of its GoTo product family, ON24 extends terms of buyout offer through the end of January 2016

SAN FRANCISCO, Nov. 18, 2015 — ON24, the global leader in webinar-based marketing solutions, is extending its unprecedented offer to buy out companies from existing webcasting software contracts through January 2016.

The extended buyout campaign arrives as ON24 is experiencing heightened customer demand, with Citrix announcing Tuesday the spinoff of its GoTo family of products. Citrix announced its spinoff will include GoToWebinar and be completed in 2016.

ON24’s “Epic Webinar fails” buyout campaign offers to free companies currently stuck in contracts with webcasting providers in order to transition to the ON24 platform. ON24 will continue to buy out companies from existing contracts through the end of January 2016, including by offering buyouts to WebEx and GoToWebinar customers.

ON24’s world-class webinar platform is recognized as the best webcasting technology for marketers by Forrester Research. With a platform designed for demand generation, lead qualification, and customer engagement, ON24 serves leading global companies including IBM, Box, Workday, JPMorgan Chase, and SAP.

“Customers increasingly self-educate during the sales cycle – as a result, webinar-based marketing is more important than ever to companies’ B2B marketing and sales efforts,” said Joe Hyland, Chief Marketing Officer. “Too often, companies’ demand generation underperform due to low-quality, unreliable webcasting solutions. We’re proud to transition companies of all sizes to our industry-leading platform, which delivers billions in sales pipeline annually for more than 1,200 customers.”

About ON24, Inc.
ON24 is the leading webinar marketing platform for demand generation, lead qualification, and customer engagement. Its award-winning, patented, cloud-based platform enables companies of all sizes to deliver engaging live and on-demand webinars. Providing industry-leading analytics that can be integrated with all leading marketing automation and CRM platforms, ON24 enables marketers to optimize demand generation, enhance lead qualification, and accelerate sales pipeline opportunities.

Additional applications for the ON24 product portfolio include virtual training, talent development, and town hall meetings. More than 1,200 enterprises rely on ON24, including IBM, CA Technologies, Merck, JPMorgan Chase, Credit Suisse, and SAP. The company is headquartered in San Francisco, with offices throughout the world. For more information, visit

About Owler
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