Selected from thousands of top-performing webinars, winners of inaugural awards program include IBM, Twitter and Fitbit
SAN FRANCISCO, Feb. 11, 2016 — ON24, Inc., the global leader in webinar marketing, today announced the winners of the ON24 Webinar Engagement Awards for Q4 2015. ON24 analyzed thousands of top webinars from October to December 2015 and selected companies for their industry-leading webinar performance across 10 categories for the inaugural awards program.
“We’re proud to recognize these companies’ achievements in industry-leading webinar performance: these webinar programs represent the gold standard for webinar audience engagement, interactivity and reach, in addition to presentation design and format,” said Sharat Sharan, ON24’s co-founder and CEO. “Our customers generate millions of hours of content every year across the ON24 platform, translating to billions in sales pipeline value annually, and our inaugural Webinar Engagement Awards showcase the incredible programs our customers deliver.”
Winners of the ON24 Webinar Engagement Awards are selected based on a variety of criteria, including audience reach, engagement and interactivity, in addition to webinar design and branding, social media reception and speaker format. The winners for Q4 2015 are:
- Best Use of Video: athenahealth
- Best Speaker Format: HubSpot
- Most Innovative Thinking: Box
- Most Engaged Audience: Fitbit
- Most Social Webinar: IBM
- Best On-Demand Performance: Vanguard
- Most International Reach: Twitter
- Best Webinar Series: Prudential
- Best Branded Webinar: T-Systems
- Most Creative Design: T-Systems
The inaugural ON24 Webinar Engagement Awards recognize the top performing webinars of each quarter, which are selected by a panel of webinar marketing experts at ON24. For consideration in the Q1 2016 awards, companies can submit webinars along with a brief description to EngagementAwards@on24.com. (Deadline: April 5, 2016)
Recognized by Forrester as the best webcasting technology for marketers, ON24 recently launched ON24 Demand, a multimedia and content distribution platform that enables marketers to easily create, re-use, share and promote video and webinar content. ON24 Demand’s rich multimedia functionality enables companies to convert a single webinar into multiple digital marketing assets, generating new leads and engaging with new audiences.
About ON24, Inc.
ON24 is the leading webinar marketing platform for demand generation, lead qualification and customer engagement. Its award-winning, patented, cloud-based platform enables companies of all sizes to deliver engaging live and on-demand webinars. Providing industry-leading analytics that can be integrated with all leading marketing automation and CRM platforms, ON24 enables marketers to optimize demand generation, enhance lead qualification, and accelerate sales pipeline opportunities.
Additional applications for the ON24 product portfolio include virtual training, talent development and town hall meetings. More than 1,200 companies and organizations rely on ON24, including IBM, CA Technologies, Merck, JPMorgan Chase, Credit Suisse and SAP. The company is headquartered in San Francisco, with offices throughout the world. For more information, visit https://www.on24.com.
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ON24 Demand: https://www.on24.com/products/on24-demand/