ON24 Cookie Policy

ON24 ONLINE COOKIE POLICY

Our website (this “Site”) uses browser cookies, in combination with pixels, local storage objects, scripts and similar devices (collectively, “cookies” unless otherwise noted) to distinguish you from other users of our Site. This helps us provide you with a good experience when you browse our Site and also allows us to optimize and secure our Site and reach users with more relevant ads and content both on and off our Site. This Cookie Policy applies to our Site and provides you with information about the types of cookies our Site uses and the purposes for using those cookies.

Please read this Cookie Policy carefully for more information about why we use cookies and your choices regarding cookies on our Site. For further information about this Cookie Policy, please contact privacy@on24.com.

What is a cookie?

A browser (or HTTP) cookie is a small file of letters and numbers that is transferred to your browser through our Site. Cookies allow us to operate and secure our Site, remember users who are logged in, understand how users navigate through and use our Site and associated services (collectively, our “Services”), and to display personalized content and targeted ads on our Site and on third-party sites and online services.

Types of cookies

First and third-party cookies: whether a cookie is ‘first’ or ‘third’ party refers to the domain placing the cookie.

First-party cookies on our Site are those set by the ON24.com domain.

Third-party cookies on our Site are cookies that are set by a domain other than that of the website being visited by the user. If a user visits a website and another entity sets a cookie through that website, this would be a third-party cookie.

Persistent cookies: these cookies remain on a user’s device for the period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.

Session cookies: these cookies allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.

What cookies do we use and why?

Our Site uses the following categories of cookies:

‘Necessary’ cookies let you move around the Site and use essential features like secure areas and login screens. Without these cookies, we cannot respond to your requests or provide you with the services you request or access on our Site. For example, we use these cookies:  to remember information you have entered on forms during a web browser session; to identify you as being logged into our Site; for security purposes; and to route users to specific applications of a service or specific servers.

These cookies are necessary to the proper functioning of the Site, so if you block these cookies the Site may not function properly.

‘Performance’ cookies collect information about how you use our Site (e.g., which pages you visit and if you experience any errors). They are used to help us improve how the Site works; understand the interests of our users and carry out Site analytics; test different designs and features; and measure the effectiveness of our advertising.  Some of these cookies are managed for us by third parties.

‘Functional’ cookies enable us to provide enhanced functionality and personalization.   For example, we use these cookies to provide certain features (such as embedded content); improve your visit; remember settings you’ve applied, such as language, layout, text size, preferences, and colors; save your cookie preferences; and remember if you have engaged with particular content on the Site so that we don’t show it again. Some of these cookies are managed for us by third parties.

‘Targeting’ cookies allow us to better reach you with relevant ads and content—both on our Site and on third-party websites, apps and online services—and to measure and improve our advertising and marketing.  These cookies allow us and third-party agencies, as well as social networks and third-party ad companies to track your visits to the Site. Third-party ad companies and social networks may also be able to combine the information collected on our Site with information they collect on other websites, apps and online services, which they use to understand your interests and activities in order to provide you more relevant ads on behalf of us and other companies.  If you do not allow these cookies, you will still see ads online, but they may be less relevant to you.

How to delete and block our cookies

You may opt-out of certain cookies or change your cookie preferences for our Site as described below.

Please note, that your preferences are applied on a browser and device basis. So, you will need to set your cookie preferences for each browser and device you use to access our Site.

Cookie preference manager. You can opt out of third party cookies and tags on our websites (other than those that are ‘Necessary’ as described above) by adjusting your cookie settings here.

Private browsing.  You can generally activate or later deactivate the use of cookies through a functionality built into your web browser. To learn more about how to control cookie settings through your browser:

  • Click here to learn more about “InPrivate” and managing cookie settings in Internet Explorer
  • Click here to learn more about “InPrivate” and managing cookie settings in Microsoft Edge;
  • Click here to learn more about the “Private Browsing” setting and managing cookie settings in Firefox;
  • Click here to learn more about “Incognito” and managing cookie settings in Chrome; or

Changing your browser settings.  You may also delete, block, or disable one or more cookies via your browser settings.  Most internet browsers allow you to change your cookie settings.  However, if you use your browser settings to block all cookies (including Necessary cookies), you may not be able to access all or parts of our Site.  Please see the links below for more information on how to manage cookie settings for certain bowsers:

For further information about cookies, including how to see what cookies have been set and how to manage and delete them, please visit: www.allaboutcookies.org.

More information about targeting and ad networks

As noted above, we may send users targeted ads, based on their location and activities on our Site and in order to do so we may allow third parties to use cookies to collect usage information on our Site and display targeted ads and content to you on our behalf; these third parties may be able to associate the information they collect on our Site with other information they have about you from other sources.  This enables us and these third parties to target advertisements by displaying ads for products and services in which you might be interested and measuring and improving the effectiveness of targeted ads. These third-party cookies and other technologies are governed by each third party’s specific privacy policy, not this one.  

For more information about how third-party cookies are used for targeted advertising and other choices you have regarding third-party advertising, please go to these self-regulatory advertising industry organization websites:

Please note that opting out of one or more ad networks only means that those particular members no longer will deliver targeted content or ads to you. It does not mean you will no longer receive any targeted content or ads on our websites or other third-party websites. If your browser is configured to reject cookies when you visit one of the above referenced opt-out pages, or if you later erase your cookies or use a different computer or change web browsers, your preference may no longer be active. Since all of these cookies are managed by third parties, you should refer to the third parties’ own website privacy notifications and policies for further information (see below for more information about the particular targeting cookies used on our Site).

More information about analytics on our Site.

As explained above, we may use third-party analytics tools, including Google Analytics, to collect, monitor and analyze this information in order to improve functionality and user-friendliness, and to better tailor the Services to our visitors’ needs. Accordingly, usage data is shared with Google, or other third parties, each of which have their own privacy policy addressing how they handle such information and any choices you may have about their collection and use of information. We recommend that you review these privacy policies.

*Google Analytics: For more information about Google Analytics cookies, please see Google’s help pages and privacy policy:

Google has developed the Google Analytics opt-out browser add-on for the Google Analytics JavaScript (ga.js, analytics.js, dc.js).  If you want to opt out of Google Analytics, you can download and install the add-on for your web browser here.

Google Analytics is a web analytics service provided by Google, Inc. (“Google”). Google uses cookies to help us analyze how users use the Site. The information generated by the cookie about your use of the Site (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of the Site provider Google will use this information for the purpose of evaluating your use of the Site, compiling reports on Site activity for Site operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google. You may refuse the use of these cookies by selecting the appropriate settings on your browser as discussed in this notice. However, please note that if you do this, you may not be able to use the full functionality of this Site. Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout?hl=en-GB.

Further information concerning the terms and conditions of use and data privacy can be found at http://www.google.com/analytics/terms/gb.html or at https://www.google.de/intl/en_uk/policies/.

Please note that on this Site, Google Analytics code is supplemented by “gat._anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking).