Coming Soon to The Webinerd Channel: Eli Lilly and Superior Speaker Management

When you’re a global market leader, there are a lot of people you need to connect with. For one, you need to connect with your workforce. You also need to connect with to customers, prospects, shareholders, technicians, supply chain managers and everything between. But most of all, you need trusted speakers who can confidently communicate all this time and time again.

And speaker management is one of the hardest parts of running a large webinar program.

On July 10 at 11 a.m. PT (2 p.m. ET), Jim Spilman, Associate Information Consultant at Eli Lilly & Company, will join us on The #Webinerd Channel to explain how he brings speaker management Eli Lilly’s webinars. During this event, Jim will explain the basics of presentation practice, the need for slide control, how he facilitates tech support and how he manages every type of presenter — from divas to scaredy cats and more.

If you’re getting your webinar program up and running, or if you’re trying to take your webinar program to the next level with live hosts, next Wednesday’s webinar event is the one for you. But you don’t have to wait until July 10 to learn some great speaker management tips. Check out these blogs below to get a head start on better webinar presentations:

The Webinerd Channel: Zoetis on Webinars

Zoetis is a global animal health company and the world’s largest producer of medicine and vaccinations for pets and livestock. With more than 65 years of experience, the company has a lot to say and share about animal care and wellbeing. But communicating the facets of veterinary innovations and care isn’t easy.

So, how do they do it? Well, on June 5, we’re going to sit down with Ryan Dunn, Sr. Marketing Manager at Zoetis, to discuss how the team communicates to its globals audiences through webinars. In particular, Ryan will discuss how webinars play a role in his company’s omni-channel strategy and how they help promote the organization’s thought leadership.

During this Webinerd Channel event, we’ll specifically discuss how Zoetis:

  • Uses educational webinars to grow revenue
  • Targets different influencers in the supply chain
  • Uses an omni-channel mentality to drive webinar programs
  • Develops ideas for increasing audience engagement

Zoetis has a great story to tell when it comes to using webinars to disseminate content, but you don’t have to wait until June 5 at 11 a.m. PDT (2 p.m. EDT) to learn the basics. Want a head start? Check out these past blog posts on how webinars can fuel content:

The Webinerd Channel: How Protolabs Does Digital Marketing with Webinars

Today’s manufacturing industry is where digital initiatives meet physical demand. New techniques, designs and processes are seemingly generated each day largely thanks to advances in networking, computation and design. But to make this happen, digital marketing needs to be a part of the process.

Few organizations know this better than Protolabs, a digital manufacturer of custom prototypes. The company’s prototypes — designed, molded and created through new manufacturing techniques — fuel the innovations the manufacturing industry sees today.

But before Protolabs can provide its rapid manufacturing to engineers, it needs to market and sell its services. And that means it needs a digital approach.

On Thursday, May 9, Protolabs’ Marketing Specialist, Tommy Rongistch, will sit down with The Webinerd Channel crew to explain how his team uses webinars to fuel its marketing needs. During this event, Tommy will explain how Protolabs:

  • Hypothesized, experimented and refined its webinar program
  • Brought marketing and sales together to create a valuable content channel
  • Uses webinars to power its account-based marketing initiatives

Protolabs’ has an extensive library of fascinating always-on webinars, including how one customer used its service to rapidly prototype and refine DUCK!, a genuine BattleBot.

If you’d like to learn how Protolabs drive manufacturing innovation, check out its webinar channel here. Tune in to The Webinerd Channel next Thursday at 11 a.m. PDT (2 p.m. EDT) to learn how digital manufacturers master digital marketing.