Get Your W.E.B.I.N.E.R.D. Education

How it WOrks:

 What’s in it for you?

When you pass the W.E.B.I.N.E.R.D. Education course, not only will you walk away with advanced ON24 Platform tips and webinar best practices, but you’ll earn your very own #Webinerd back to school swag pack.

How do you pass? 

  • Complete the course prerequisite assessment
  • Attend (live or on-demand) at least 7/10 of the classes
  • Share your ON24 Playbook recommendations with the ON24 marketing team 
  • Share your webinar brief or template with the webinerd fam
  • Pass the Final Exam (70% or higher) 

Extra credit (for you teacher’s pets out there!):

  • Complete a product review for donation to Girls Who Code
  • Share your webinar optimization success story 
  • Submit for a W.E.B.I.N.E.R.D. Superlative 

Getting Started:

Sessions start 7/30! All the homework, assignments, extra credit and upcoming classes can be found below. Over the next two months the ON24 marketing team will host short sessions packed with actionable tips for your webinar programs. Check out the curriculum below and subscribe to get updated on upcoming classes.

Class Schedule:

HomeroomON24 Features You Should Definitely Be Using
1st PeriodHow to Create A Kick-A$$ Webinar Brief
2nd PeriodBest Practices for A/B Testing Webinar Promotions
3rd PeriodHow to Optimize Audience Engagement
Design ClassDesigning the 360-degree Webinar Experience
4th Period5 Ways to Use Your Attendee Data Strategically
5th PeriodHow to Circulate the Success of Your Webinar Program within Your Company
6th PeriodExtending the Life of Your Webinar
7th PeriodHow to Use ON24 Target to Create Personalized Experiences at Scale
8th PeriodHow to Drive Ongoing Content Journeys

Begin Your W.E.B.I.N.E.R.D. Education

Homework: Prerequisite Assessment (Required to Pass)

See where you stand. Take the Pre-test

W.E.B.I.N.E.R.D. Coursework (7/10 Required to Pass)

Sign up for weekly classes now

Assignment: Your ON24 Playbook Wishlist (Required to Pass)

Check out the library & share your wishlist topics

Assignment: Participate in Webinar Template Swap (Required to Pass)

Share & Get Access to Full Library at End of Course

THE FINAL EXAM (Required to Pass)

Take the Final Exam Now

Extra Credit: $10 donation for Product Review

Start Review

Extra Credit: W.E.B.I.N.E.R.D. Superlatives

Nominate yourself or a colleague and earn exclusive webinerd swag. Get the kudos you deserve by submitting why you should win across 6 different categories.

      • Most likely to Dethrone Mark Bornstein as Chief Webinerd
      • Most likely to Survive the Webinar Apocalypse
      • Most Improved Webinerd
      • Best Webinerd Team
      • The Class Clown
      • The Nerdiest of the Webinerds
Nominate for the W.E.B.I.N.E.R.D. Superlatives!

Extra Credit: Share your webinar optimization story

We know you’ve been up to stellar work with your webinar programs, so share what you’ve been doing to improve and optimize along with any takeaways from your coursework that you plan to implement.

Every webinerd needs some down time from school, so each submission will earn you an “Its’ Webinar O’Clock Somewhere” koozie.

Tell us your story.

Meet the Professors

Mark Bornstein

Chief Webinerd
ON24

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Tiffany Beddow

Director, Customer Marketing
ON24

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Jack Wildt

Sr. Manager Demand Generation Operations
ON24

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Tara Shirakh

Marketing Manager, Demand Generation
ON24

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Steph Dang

Product Marketing Manager
ON24

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Samira McDonald

Customer Marketing Manager
ON24

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Kristine Harris

Director, Product Marketing
ON24

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Elaine Wargo

Sr. Manager, Brand & Creative Strategy
ON24

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ON24