The #Webinerd Channel
How Sage Intacct Makes Webinars the Secret Sauce at their ABM BBQ
Speaker: Nick Ezzo, VP of Demand Generation, Sage Intacct
Come and get it! Many tactics can make up the meat and potatoes of an ABM strategy, but Sage Intacct has a secret ingredient for maximum flavor – webinars!
In this live conversation, Nick Ezzo, VP of Demand Generation (and Head BBQ Chef) at Sage Intacct, will reveal their recipe for ABM success, including tools, techniques and timing. And he’ll explain how they’ve spiced up their ABM by adding three webinar flavors:
- Thought leadership webinars to whet prospects’ appetite for more content
- Short, repeatable demos that can be sprinkled into your overall campaign mix
- Full product tours to help create a satisfying buyer journey
Join us for a feast (lunch not provided).