Creating Customer-Centric Experiences: How to Make Your Brand Inclusive to Your Audience
Marne Reed, Chief Evangelist, VP, Strategic Alliances, PFL
Tessa Barron, Sr. Director of Marketing, ON24
Katie Dunn, Head of Field Marketing, RollWorks
Kati Dahm, Head of Communications, People.ai
Stacey Dolchin, Director of Corporate Marketing, Bizzabo
In today’s competitive world, only the best experiences stand out. And the best experiences are those that put the customer first.
Prioritizing diversity and inclusion is how you do that. From the language you speak to the events you hold, marketers need to make sure every customer feels a part of the experience. Join a special panel webinar featuring marketing experts from Bizzabo, People.ai, PFL, ON24 and RollWorks to learn how to build a brand that speaks to everyone across all channels, including:
- How to build diversity intelligence into your database
- How to use brand and creative to show your customer centricity
- How to represent diversity across your content and programming
- How to make personalized touches like direct mail and hospitality events more inclusive
Learn how to give your customers experiences that reflect who they are and what they want — watch now!