ON24 WEBINERD SUMMER PLAYLIST
Title: How to Build and Scale a Webinar Program
Speaker: Mark Bornstein, VP of Content Marketing, ON24
Song: Kamaiyah - Build You Up
The summer is a time to build up your ambitions. So, send it off on the right note with our own Chief Webinerd, Mark Bornstein, as he shows you the constituent parts of founding, and expanding, a webinar program. With this first track of your summer playlist, you’ll learn how to:
- Build webinars for each stage of the buying cycle
- Use webinars to enhance ABM and personalization
- Create targeted webinars for verticals and personas
- Enhance nurture campaigns with webinar content
So get pumped, get building and get scaling with the first track to our summer playlist.
Checkout the entire Webinerd Playlist here.