New Engagement Channels
Andrew Warren-Payne, Market2Marketers
Tessa Barron, VP of Marketing @ ON24
David Fortino, Chief Strategy Officer @ NetLine Corporation
Katrena Mantach, Director of Field Marketing @ Sendoso
There’s a lot of handholding when it comes to turning a modern B2B prospect into a buyer. In fact, it takes well over 15 touchpoints before a lead is even reasonably ready to convert.
What’s a digital marketer to do?
Well, they’ll have to crank up the scale without cranking up the noise. Watch “What’s Trending in B2B Marketing?: New Engagement Channels,” as experts from ON24, NetLine and Sendoso show you how to dial in new channels that’ll help drive engagement and build closer relationships with buyers.
During this event, you’ll learn:
- What channels gain attention without annoying audiences
- How to create magical experiences across channels that’ll help you to stand out from the crowd
- Ensure your marketing is heard, appreciated and helps to drive revenue