What Is Demand Generation? A Beginner’s Guide to Demand Generation in B2B Marketing
So what is a demand generation marketer and what does the role entail? Well, it’s a critical role that every digital marketer should be familiar with.
Discover the basic responsibilities of a demand generation marketer with our free e-book and learn how you can work with — or become — a marketer with one of the biggest responsibilities: driving revenue.
Download this e-book to learn:
- What demand generation is and why it’s an essential role in your marketing organization
- The tools, strategies and tactics demand generation marketers use to pull in audiences
- How demand generation marketers can align with the rest of the organization to drive what matters most: revenue