Create a Cohesive Journey for your Digital Events​

Digital engagement extends beyond simply hosting a webinar or virtual event. It’s how you engage and connect with audiences before, during, and after the live date that makes all the difference between a one-time attendee and a lifelong customer.

Join us and learn how to “Create a Cohesive Journey for your Digital Events.” You’ll get a behind the scenes experience as Melissa Canavan (ON24 Marketing Programs Manager) and Michelle Blondin (Director of Demand Generation) deconstruct the execution process of our recent event: “Beyond the Webinar,” and share insights on how we turned a standalone webinar into a cohesive, high-converting experience.

You’ll see how we:

  • Created in-event opportunities to spark 1:1 conversations with sales
  • Aligned with sales before, during, and after the event to maximize success
  • Built an immersive virtual trade show environment to drive interactivity
  • Kept attendees engaged after the event with customizable after-show tracks, personalized follow-up and relevant content offers.

Watch now!

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