Marketer’s Field Guide: Engaging Events
Cheri Keith, VP of Research and Evangelism, ON24
Mark Bornstein, VP of Marketing, ON24
The verdict is in. Digital events are here to stay. But that doesn’t mean we have to limit ourselves to another year of cookie-cutter event formats. It’s time to embrace the possibilities with out-of-the-box digital-event strategies that excite, engage and convert audiences.
Join us for a “Marketer’s Field Guide: Engaging Events,” an informal discussion where Mark Bornstein (VP of Marketing, ON24) and Cheri Keith (VP of Research and Evangelism, ON24) will help you shake up your event strategy with new, dynamic virtual-event formats that will change the way you think about driving pipeline in a digital world.
Key takeaways include:
- Exciting new digital-event types, formats and styles
- How to put the “strategy” into your digital-event strategy
- A look at some of the best digital events of 2021
- An aftershow happy-hour experience where you’ll see demand generation, field and partner marketing
It’s time to prepare your digital-event strategy for 2022.