Lenovo Workstation Generates Hot Leads With Diverse, Engaging Digital Experiences
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Speaker: Jake Henrich, Workstations Marketing Manager, Lenovo
In an industry that thrives on personal relationships and the ability to physically showcase products and services to distributors and end users, digital transformation has affected manufacturers beyond the warehouse.
Tune into “How Lenovo Delivers Personalized Marketing at Scale with Diverse Digital Experiences,” to see how your fellow marketers continue to reach global audiences, differentiate the Lenovo brand, and continue sparking those key connections in the digital world. Find out how digital experiences can be used to:
- Generate and track 15,000+ qualified leads with highly-targeted content journeys
- Create vertical-specific experiences for target accounts
- Scale personalization efforts across buying journey with curated content hubs
- Convert leads into customers with strategic use of ON24 conversion tools