Keys to Creating Great Webinar Content
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Speaker: Mark Bornstein,
Chief Webinerd and VP of Marketing, ON24
A great webinar doesn’t just deliver a presentation, it tells a great story. Regardless of format, successful webinars deliver engaging content experiences that help audiences get from point A to point B.
Attend “Keys to Creating Great Webinar Content” and learn how to move from boring talking PowerPoint presentations to engaging, content-rich experiences that your audiences will love. In this interactive session, you will learn:
- Step-by-step guide to building webinar presentations
- Matching webinar formats to content goals
- How to build multi-touch content experiences
- How to create continuous content journeys
This is your chance to deliver content that converts. Watch now.
As the VP of Marketing at ON24, Mark is the chief evangelist and marketing strategist in support of ON24’s Webinar Marketing Platform. Mark brings over 20 years of content marketing, corporate communications and account management experience at leading companies, including Cisco, GE Access and Compatible Systems. He has presented at many of today’s biggest marketing conferences and, for the past six years, has been the host of the “ON24 Webinar Best Practices Series” webcast which has thousands of followers across the globe.