Taking your Webinar Promotion Strategy to the Next Level
Michelle Blondin, Director of Demand Generation, ON24
Jack Wildt, Sr. Manager of Demand Generation Operation, ON24
So, you’ve constructed an epic content plan and your webinar programmes are firing on all cylinders. If you’re like us, you have big targets to hit and want to make sure your webinars and digital experiences are helping you grow your business in a big way. But, these digital events are only as good as your ability to get people to them.
Join us for a look inside the ON24 Marketing Playbook. From email to advertising and everything in between, we’ll show you the plays OUR TEAM uses to promote webinars and digital experiences, and how you can use them to take your promotion strategy to the next level.
You’ll get tips on how to:
- Optimise your email and organic social promotions
- Properly time your promotions to get the highest impact
- Test new digital marketing channels and tailor your messaging for each channel
- Get the most out of your paid ads
It’s time to work your marketing to its full capacity.