Marketing Playbook Series

Producing Successful Digital Road Shows

Watch the webinar



Michelle Blondin, Director of Demand Generation at ON24
Melissa Canavan, Marketing Programs Manager at ON24

Now that we’ve mastered running large-scale conferences and live virtual events, it’s time to take the show on the digital road.

Attend “Producing Successful Digital Road Shows,” for a step-by-step playbook on how to turn a standalone webinar into a high-converting, roadshow-style experience.

You’ll learn:

  • How to use ON24 Breakouts to create in-event opportunities to spark 1:1 sales conversations
  • Align with sales before, during, and after the event to maximise success
  • Build an immersive virtual trade show environment to drive interactivity
  • Keep attendees engaged after the event with customisable after-show tracks, personalised follow-up and relevant content offers.

Get ready to break the typical event mold.