Driving One-to-One Engagement at Scale
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Michelle Blondin, Sr. Director, Demand Generation & Operations @ ON24
Matilda Miglio, Sr. Demand Generation Marketing Manager @ Drift
Personalisation or scalability? That’s the question on every marketer’s mind. Yet so few of us feel confident in our ability to create, produce and deliver digital experiences that achieve both. Until now.
Join us for “Digital Experience Playbook: Driving One-to-One Engagement at Scale,” where Michelle Blondin (Director of Demand Generation, ON24) and Jann Erickson (Director of Events, Drift) will join forces to show you how to deliver and scale multi-channel digital experiences for highly-targeted audiences.
You’ll learn how to:
- Create frictionless experiences that keep buyers engaged with your brand
- Personalise every touchpoint to drive event attendance and interactivity
- Find the hidden opportunities to build engagement into every experience
- Use engagement insights to personalise follow up and turn attendees into sales conversations
Why say “or” when you can say “and?” Watch now