How to Drive an Effective and Efficient Demand Strategy with Brona O’Connor
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Brona O’Connor, Senior Director of Demand Generation, Allocadia
Melissa Canavan, Marketing Programs Manager, ON24
Sophie Stanley, Partner Marketing Manager, ON24
One thing we miss? Meeting up with fellow marketers in real life and having casual, organic conversations. You could grab a cup of coffee, sit down and chat about the latest campaign you’re working on, what’s been working, and vent about — well, anything.
It’s time to reignite that casual conversation.
Join ON24’s Marketing Programs Manager, Melissa Canavan, as she sits down with Brona O’Connor, Senior Director of Demand Generation at Allocadia, to discuss all things marketing and demand generation. Here’s the actual plan:
- We’ll chat about strategy and alignment between Sales and Marketing to create successful campaigns
- Share marketing ideas and discuss demand generation trends
- Answer attendee questions
That’s it! It’s a casual, half-hour discussion. So, tune in and ask us a question or give us a listen as you work.