ON24 Intelligent Engagement Platform
Today, converting prospects into customers is harder than ever. In fact, Forrester’s latest research finds that B2B buyers need 59% more interactions to make a purchase decision than they did three years ago.
So how can you think differently about your generation strategy this year? With on 24, you can create and deliver compelling high value digital experiences and content while generating insights to better understand prospect interests, uncover buying signals, and improve lead conversion and quality.
That’s why top B2B brands choose ON24 to power their demand generation strategy. So whether you’re running a thought leadership webinar series, hosting executive round table discussions for top accounts, showcasing new products and best practices at quarterly roadshow summits, or turning your live webinar and virtual event content into a multi-channel campaign, leveraging generative AI to automatically create transcripts, video clips, eBooks, and blogs, and then curating all that content into an always on resource hub, you can maximize interactivity across each and every experience using a library of 20 plus engagement and conversion tools with powerful calls to action that indicate leads are ready to talk to sales and personalize those calls to action for different accounts, for different personas, or even different buying stages.
Because the more engagement you drive, the more data you generate, which can automatically pass to your other business systems like Marketo, HubSpot, or Salesforce, enabling your marketing and sales teams to understand prospect interest and intent with the click of a button. So whether it’s measuring your performance, optimizing your next campaign, or empowering the field to build stronger relationships, ON24 will help you transform prospects into customers and make a positive impact that extends far beyond the bottom line.
Get ready to think differently about demand generation this year with ON24.