Earn certification

What Is Earn Certification?

Earn Certification is an advanced Engagement Tool within the ON24 Intelligent Engagement Platform. It allows organizations to design and manage webinars or digital training events that issue formal certificates upon completion.

This tool integrates directly with ON24’s webinar capabilities and is widely used for professional learning, compliance programs, and customer or partner enablement. Users can set specific completion criteria—like attendance duration, poll participation, or quiz scores—to automatically trigger certificate generation.

Whether used for continuing education (CE) credits, employee onboarding, or certification-based marketing programs, ON24’s Earn Certification feature ensures learning outcomes are both trackable and scalable.

Why It Matters

• Accredited learning at scale: Deliver industry-recognized certifications through a single platform.
  
• Data-driven engagement: Track learner participation and completion metrics for CE compliance.
• Automated recognition: Save time and reduce manual processes by auto-generating certificates.
  

How It’s Used

Organizations leverage Earn Certification across a variety of use cases to educate and engage audiences while reinforcing expertise and brand trust. Typical applications include:

• Continuing education programs: Deliver CE or CPD sessions that issue verified credentials.
  
• Corporate training: Automate onboarding and compliance learning paths for employees.
  
• Customer enablement: Certify users on product use cases and updates to enhance adoption.
  
• Partner enablement: Train partner networks on new services or technologies.
  
• Marketing and engagement: Use certification as a value-add incentive for attendance and participation.
  

The tool works seamlessly across live, simulive, and on-demand webinars, ensuring flexibility and accessibility for global audiences.

For deeper insights, explore ON24’s Continuing Education and Certification solution and learn how brands are scaling credentialed learning.

Key Benefits

• Fully automated certification issuance based on pre-defined engagement criteria.
  
• Customizable branding for certificates, including logos, colors, and messaging.
  
• Integrated analytics to monitor learner progress, completion, and engagement scores.
  
• Multi-format delivery supporting live, recorded, and self-paced educational experiences.
  
• First-party data capture for compliance tracking and reporting.
• Enhanced credibility through verifiable training outcomes and participation metrics.
  

Frequently Asked Questions

1. What is the ON24 Earn Certification tool used for?
   
   • It enables webinar hosts to award certificates automatically to attendees who meet specific engagement or completion criteria, such as watching a session for a set duration or completing a quiz.
2. Can I use Earn Certification for continuing education (CE) programs?
   
   • Yes. Many organizations use it for accredited CE or CPD programs, helping participants meet ongoing education requirements.
3. Can certificates be customized?
   
   • Absolutely. Hosts can customize certificates with branding elements, unique designs, and personalized attendee data.
4. Does Earn Certification work with on-demand webinars?
   
   • Yes. Certification criteria can be applied to live, simulive, or on-demand webinars to accommodate self-paced learners.
5. How can I track certifications and participation?
   
   • The ON24 platform provides robust reporting and analytics dashboards to monitor attendance, engagement, and completion rates across all certification events.

Editorial & Methodology Notice

This page was authored by the ON24 Editorial Team using verified 2025 ON24 benchmark data, official platform documentation, and first-party engagement analytics.
Updated: October 2025