Date: 17 July 2025
Time: 6:30pm to 8:30pm
Venue: Artemis Grill & Sky Bar, 138 Market St, #40-01 CapitaGreen, Singapore 048946
Green Hat and ON24 invite you to an exclusive, intimate dinner designed for peers like you to engage in a candid, high-level discussion on CMO Challenges and the impact of AI.
Why This Dinner?
2025 is shaping up to be one of the most pivotal years for B2B marketing leadership: Green Hat recently conducted research with marketers from over 150 APAC B2B organisations and these some of the key challenges facing marketeers today are:
- Budgets remain flat or modestly growing, but pipeline expectations continue to rise.
- Account-Based Marketing (ABM) is becoming a central pillar for growth – yet many organisations are still at early stages or trying to scale execution.
- Artificial Intelligence (AI) has moved from theory to early adoption, with varying levels of budget allocation, experimentation, and vendor evaluation.
- Marketers are being asked to balance revenue acceleration, brand building, operational efficiency, and technology adoption simultaneously.
During this intimate evening, we’ll share highlights from the research and open the floor for peer-led discussion on budget allocations, early wins and challenges with adoption with AI, and how senior leaders are making strategic trade offs for pipeline growth and much more. This is your chance to connect with fellow marketing leaders, share experiences, and gain practical insights from the expertise of Green Hat and ON24.
Spaces are strictly limited to ensure an intimate and impactful discussion.
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