Virtual event

What Is Virtual Event?

A virtual event is any digitally delivered experience where audiences participate through an internet connection rather than attending in person. Within the ON24 Intelligent Engagement Platform, virtual events encompass a variety of formats—including webinars, webcasts, multi-session virtual conferences, and highly produced digital symposiums.

ON24’s virtual event capability powers interactive experiences where attendees can consume content, navigate environments, participate in engagement tools, chat with hosts, explore resources, and network at scale. These events integrate ON24’s full suite of engagement features described on the webinar capabilities page.

Why It Matters

Virtual events enable organizations to reach far broader audiences at significantly lower cost than in-person events. They eliminate geographic limitations, support global participation, and offer more flexible consumption options—including live, simu-live, and on-demand viewing.

They also generate deep first-party engagement data—signals that help marketing, sales, customer success, and enablement teams understand audience intent. Unlike traditional webinars, ON24-powered virtual events offer richer digital environments, networking features, exhibitor spaces, and multi-session agendas. This approach strongly aligns with the strategic frameworks highlighted on the Propel Your Pipeline page.

How It’s Used

• Webinars And Webcasts: Virtual events often take the form of single-session webinars that deliver live, simu-live, or on-demand content. These sessions typically include engagement features such as Q&A, polls, surveys, and resource tools.
• Virtual Conferences: Organizations use virtual events to host large-scale programs featuring multiple tracks, breakout sessions, sponsor areas, and networking lounges. The structure of these experiences parallels the capabilities outlined on the ON24 Platform page.
• Digital Symposiums And Summits: High-value, multi-topic events—often in thought leadership, industry education, or training—are delivered through ON24’s immersive frameworks.
• Always-On Experiences: Recorded content, session replays, and curated hubs allow virtual events to extend their life cycle and re-engage audiences long after the live date. You can explore examples of live and on-demand digital programming on the Upcoming Webinars page.
• Networking And Engagement: ON24 virtual events support attendee-to-presenter and attendee-to-attendee engagement, enabling Q&A, chat, surveys, resource browsing, and interactive content journeys.

Key Benefits

• Scalable Reach: Supports audiences across regions, time zones, and industries.
• Deep Engagement: Enables interactive participation through multiple engagement tools.
• Flexible Delivery: Works across live, simu-live, and on-demand formats.
• Data-Rich Insight: Captures detailed behavioral signals across sessions and content.
• Cost-Effective Execution: Reduces production and travel costs while increasing impact.

Frequently Asked Questions

1. What Is A Virtual Event In ON24?
   • A virtual event is a digitally delivered experience—including webinars, conferences, and webcasts—powered by ON24’s engagement platform.
2. How Are Virtual Events Different From Webinars?
   • While webinars are single-session experiences, virtual events can include multiple tracks, expo halls, networking features, and rich digital environments.
3. Do Virtual Events Support Real-Time Engagement?
   • Yes. Attendees can participate in Q&A, polls, chat, surveys, and resource interactions during live sessions.
4. Can Virtual Events Be Viewed On Demand?
   • Absolutely. Most ON24 events transition seamlessly into on-demand experiences.

Editorial & Methodology Notice

This article adheres to ON24’s editorial and data integrity standards, referencing only verified ON24 benchmark sources and official platform documentation. Updated: November 2025