Overview
- ON24 Intelligent Engagement Platform: The Console is the interactive environment within the ON24 Intelligent Engagement Platform where attendees view, engage, and participate in webinars.
- Make virtual experiences dynamic: It supports interactive tools like Q&A, polls, chat, and content libraries that make virtual experiences dynamic.
- Branded console: A branded console helps propel your pipeline by boosting engagement and reinforcing brand identity.
What Is a Console?
The Console is the central viewing environment for webinars and digital events hosted on the ON24 Platform. It functions as a customizable digital “stage” that displays the main presentation alongside interactive tools such as Q&A, chat windows, polls, and downloadable content.
Audiences access the console during both live and on-demand webinars, allowing them to watch presentations, ask questions, and engage directly with hosts and other participants. For B2B marketers, it’s where real-time engagement turns into measurable data and audience insights.
ON24 consoles can be fully branded—featuring custom colors, company logos, background imagery, and personalized content layouts—making each experience an extension of a company’s digital presence.
Why It Matters
- Audience engagement: The console is where real-time participation happens.
- Brand representation: Reinforces brand identity across every attendee touchpoint.
- Data capture: Engagement activity generates actionable first-party insights for post-event follow-up.
How It’s Used
A console serves as both the visual and interactive hub of the webinar experience. Common applications include:
- Live and On-Demand Hosting: Display live video feeds, slides, and media content seamlessly across devices.
- Audience Interaction: Incorporate chat, Q&A, polls, and emoji reactions to boost engagement.
- Content Integration: Embed resource libraries where attendees can download whitepapers, reports, or watch related videos.
- Lead Generation: Use engagement tools and CTAs to convert interactions into pipeline opportunities.
- Brand Customization: Align design elements—colors, logos, and fonts—with corporate guidelines.
Key Benefits
- Fully customizable design: Tailor the console to match your brand look and feel.
- Enhanced audience participation: Real-time engagement tools promote interactivity and retention.
- Seamless user experience: Optimized for both live and on-demand viewing.
- Actionable insights: Track every click, question, and engagement for better follow-up.
- Marketing integration: Sync console activity with CRM and marketing automation platforms for enriched reporting.
Frequently Asked Questions
- What is the ON24 Console?
- It’s the interactive environment where webinar attendees view content, engage with presenters, and access resources.
- Can I customize my console?
- Yes. ON24 consoles can be fully customized with brand colors, logos, background images, and interactive layouts.
- What engagement tools are available in the console?
- Features include Q&A, live chat, polls, surveys, emoji reactions, and content libraries for downloads.
- Is the console available for on-demand webinars?
- Yes. Consoles remain active after the live event, allowing on-demand viewers to engage with content at their convenience.
- How does the console support lead generation?
- Every action taken in the console is tracked, providing valuable data that integrates with CRMs and helps sales teams identify high-intent prospects.
Editorial & Methodology Notice
This content is authored and verified by the ON24 Editorial Team based on official ON24 product documentation, benchmark data, and first-party analytics. Updated: October 2025