ON24’s engaging, easy-to-use platform helped shelter-animal advocate Maddie’s Fund build a wildly successful webinar program. Engaging, glitch-free live events and on-demand viewing helped the organization reach thousands more veterinarian and animal welfare professionals across the nation and beyond.
Growing foundation looks to webinars for expansion
Maddie’s Fund is a family foundation committed to saving the lives of shelter animals. The organization relies on financial contributions, so getting the word out is critical to their efforts. With an engaging website and an extensive email list, Maddie’s Fund was already growing at a fair clip. Now, the nonprofit was ready to take their cause nationwide.
The search began for a platform that would amplify their message to the animal welfare community across the country. The team compared products, asked questions, and tested platforms. Ultimately, ON24’s user-friendly system was selected.
Ready, set, grow!
Maddie’s Fund already had a strong brand and engaging online presence, so expectations were high for their new webinar program. ON24 delivered everything the organization needed to deliver their message to a wider audience.
Success of webinar program exceeds all expectations
“It’s been very easy to work with ON24, the system is just so user friendly, I love it.”
Lynne Fridley
Program Manager for Maddie's Fund
