The Building Blocks Of A Regional ABM Strategy

Identifying and effectively targeting high-value accounts takes a perfect mix of engagement, data and personalisation. With the right ABM strategy, you can achieve this and more.

Watch “The Building Blocks Of A Regional ABM Strategy,” on-demand where Iris Chan, Head of Demand and ABM at APAC Autodesk, will share game-changing strategies to help you launch and scale your ABM programs.

Discussion topics include:

• When and how to execute the three types of ABM
• How to scale your ABM programs locally, regionally and globally 
• The most effective ABM tech on the market 
• How to measure ABM success