2026 Professional Services Digital Engagement Benchmarks

Professional Services audiences turn to digital experiences to learn, research and take action — engaging with webinars both live and on demand, exploring content more deeply, and responding to material more relevant to their needs. 

So, how are your webinars, virtual events, and content experiences performing against other firms?

Download the 2026 Professional Services Digital Engagement Benchmarks Report to explore the latest trends and insights derived from thousands of digital experiences delivered by professional services organizations in 2025.

Based on an analysis of millions of data points from professional services webinars and content, you’ll discover:

• The average length of time audiences engage — and what they do during a session
• How online behavior is shifting — and what attendees expect from webinars and content
• The key opportunities that firms are missing
• The impact of personalization on performance
• How your peers are using AI to generate content at scale

Use these insights to make your digital touchpoints more intelligent, data-driven, and impactful — download now.