Learn practical steps and tips for taking your hybrid engagement strategy to the next level, join us for The Hybrid Shift: Why a Unified Digital and Physical Model is the Future of HCP Engagement. Life sciences experts, Julian Hecker, Digital & Content Strategy Lead at Bayer, Ricardo Marques, Global Head, Omnichannel Operations at Sandoz and Sarah Christensen, Nordic Digital Director at Novartis will discuss how they integrate digital tools, like webinars, with in-person interactions to create a fluid, back-and-forth experience that keeps HCPs engaged at every touchpoint.
What you’ll learn:
How to connect digital and physical touchpoints to build a seamless HCP journey
Ways to use digital content to enhance in-person interactions and drive deeper engagement
A framework for creating tailored go-to-market strategies based on unique market and territory needs
How to align digital campaigns with live events to build trust and maximize impact
Don’t just talk about hybrid — make it the foundation for building lasting HCP trust. Join us to learn how.
Join us for Striking the Global-Local Balance in Pharma: A Discussion with GSK, where you’ll learn best practices for managing HCP engagement programs from GSK marketing leaders who have successfully regionalized pharmaceutical initiatives, including managing virtual event series and delivering localized campaigns.
Join Dr Felix Jackson, medDigital’s founder and medical director and Ankit Sagar, VP of Pharma at ON24, as we explore how medDigital, in partnership with ON24 is advancing digital engagement in healthcare through scientific expertise and cutting-edge technology.
During the webinar we’ll discuss innovative solutions for:
All designed to enhance interactions between healthcare professionals and patients. Register now.
