After the ON24 platform automatically turns your live events into on-demand webinars, the ON24 Engagement Hub enables you to seamlessly publish them to a single destination, alongside other assets such as videos or whitepapers, with one simple click. You can easily organize all of your assets by topic, creating playlists that serve multiple audiences, make assets easy to find and encourage content binging.
The ON24 Engagement Hub can be set up as a stand-alone web page or embedded into a website. All of your assets can be optimized for SEO through meta-tagging and designed for your brand with custom thumbnails, layouts, banners and backgrounds.
Most importantly, the ON24 Engagement Hub allows you to know the performance of the holistic experience as well as individual assets. Get unified reporting and analysis across every audience interaction at the asset, individual or account level to help personalize follow-up and identify the content that will have the most impact.
The content intelligence provided by the ON24 platform help you understand which assets are performing best for specific accounts and personas. With ON24 Target, you can use those insights to create personalized landing pages comprised of your most impactful assets in 5 simple steps.
Similar to the interactivity widgets in ON24 Webcast Elite, you can embed calls-to-action and interactivity, such as a poll that speaks directly to a specific business issue or a contact form personalized for the audience.
The entire page is engineered to listen and analyze every single aspect of a users’ behavior with the content on the page — no third-party tools or plug-ins are required — and seamlessly integrate with any marketing automation platform.
The ON24 platform analyzes engagement across every digital experience. To get even deeper insights, ON24 Advanced Analytics gives you: