Virtual Events for Dummies
Today’s business market demands that you save as much time and money as possible in order to keep our business afloat. Anything that adds value on top of that is great, but sometimes you just have to look at the bottom line.
Luckily enough, virtual events provide so much added value that you would consider them even if you didn’t have to watch your budget. A virtual event platform gives you the ability to bring together large groups of people over a long distance and give your attendees and sponsors a spectacular return on their investment. Toss in the fact that you can use the content from virtual events multiple times in multiple situations, and you’ve got an event that works best for everybody.
ON24 reports that costs for an event run on an online event platform are 25–90% less than comparable physical events, and they return four to five times the amount of leads than those physical events as well. The bottom line, both financially and effectively, is that virtual events just work. And this book gives you the tools to make your virtual event software work for you.
Use this book to introduce yourself to what defines a virtual event and makes them so useful. The chapters are organized to give you the information you need and then show you how to act upon it.
Virtual events are a relatively new form of connecting and exchanging information, so dive in and make sure you get as much information as you can. That free exchange of information defines the benefits of the virtual event, so why not get started now?
In this ebook, you will:
- Learn how to increase the reach of your events
- Discover the keys to delivering an engaging virtual experience
- Learn how to use virtual event analytics to increase lead value
- Read case studies on successful virtual events