How Morningstar's Webinar Strategy Boosted MQLs by 3x
Morningstar, Inc. is a leading provider of independent investment research and data that assists individual investors, financial advisors, asset managers, retirement plan providers and sponsors and institutional investors in the private capital markets. With a deep portfolio of products for wealth management, asset management and independent advisors, Morningstar needs a flexible, dynamic marketing platform that’s just as robust as its offerings. Morningstar found that ON24® met those needs through the platform’s live, interactive webinars and on-demand content hub. These features allow Morningstar to help drive engagement across the globe for all of its business units, ultimately expanding the company’s reach and business growth.
Click the link below to learn how Morningstar boosted pipeline with ON24 webinars.