Mini-Series

Crossing the Physical/Digital Divide

Conferences, conventions, trade shows, summits, forums. Whatever you call them, these in-person events have long been the domain of field strategy — not digital strategy.

But in an era where every data point counts, can you really afford to not have a digital strategy for your field events? Can you really spend time, money and energy on short-term events that don’t scale and don’t guarantee leads?

It’s time to cross the physical/digital conference divide. Check out our webinar series, “Crossing the Physical/Digital Divide” to understand how digital experiences can complement and enhance physical events for greater effect.

On-Demand Webinars in the series: