{"id":293379,"date":"2025-07-07T06:00:20","date_gmt":"2025-07-07T13:00:20","guid":{"rendered":"https:\/\/www.on24.com\/blog\/2025%e5%b9%b4%e3%81%abroi%e3%82%92%e6%b8%ac%e3%82%8b%e3%81%9f%e3%82%81%e3%81%ab%e5%bf%85%e8%a6%81%e3%81%aa5%e3%81%a4%e3%81%ae%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%82%a8\/"},"modified":"2026-02-05T09:47:37","modified_gmt":"2026-02-05T17:47:37","slug":"5-engagement-metrics-you-need-to-measure-your-roi","status":"publish","type":"post","link":"https:\/\/www.on24.com\/ja\/blog\/5-engagement-metrics-you-need-to-measure-your-roi\/","title":{"rendered":"2025\u5e74\u306bROI\u3092\u6e2c\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a5\u3064\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u9577\u3044\u9593\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u81ea\u5206\u305f\u3061\u306e\u30c4\u30fc\u30eb\u3084\u4ed5\u4e8b\u306e\u4fa1\u5024\u3092\u3001\u6700\u7d42\u7684\u306b\u306f\u6063\u610f\u7684\u306a\u6307\u6a19\u3067\u3042\u308b\u300c\u9069\u683c\u30ea\u30fc\u30c9\u300d\u306b\u57fa\u3065\u3044\u3066\u6e2c\u3063\u3066\u304d\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u9069\u683c\u30ea\u30fc\u30c9\u3082\u30af\u30ea\u30c3\u30af\u6570\u3084\u30bf\u30c3\u30c1\u6570\u306a\u3069\u6063\u610f\u7684\u306a\u57fa\u6e96\u3067\u5b9a\u7fa9\u3055\u308c\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3001\u5f93\u6765\u306e\u6210\u529f\u57fa\u6e96\u304c\u4eca\u65e5\u306e\u30c7\u30b8\u30bf\u30eb\u8cfc\u5165\u8005\u5411\u3051\u306b\u4f5c\u3089\u308c\u3066\u3044\u306a\u3044\u3053\u3068\u3092\u7406\u89e3\u3059\u3079\u304d\u6642\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 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src=\"https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-3_Blog--300x180.png\" alt=\"\u5973\u6027\u304c\u30ce\u30fc\u30c8\u30d1\u30bd\u30b3\u30f3\u3092\u898b\u3066\u3044\u308b\" width=\"820\" height=\"492\" srcset=\"https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-3_Blog--300x180.png 300w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-3_Blog--1024x614.png 1024w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-3_Blog--768x461.png 768w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-3_Blog-.png 1340w\" sizes=\"auto, (max-width: 639px) 98vw, (max-width: 1199px) 64vw, 770px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u5f93\u6765\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u6210\u529f\u3092\u4e88\u6e2c\u30fb\u6e2c\u5b9a\u30fb\u8a55\u4fa1\u3057\u3001\u6295\u8cc7\u53ce\u76ca\u7387\u3092\u542b\u3081\u3001\u30ea\u30fc\u30c9\u3092\u8ffd\u8de1\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3084\u8907\u96d1\u306a\u8a08\u7b97\u5f0f\u3092\u7528\u3044\u3066\u304d\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5b9f\u969b\u3001ON24\u304c100\u4eba\u4ee5\u4e0a\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5c02\u9580\u5bb6\u3092\u5bfe\u8c61\u306b\u884c\u3063\u305f\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u56de\u7b54\u8005\u306e60%\u304c\u30a4\u30d9\u30f3\u30c8\u306e\u6210\u529f\u3092\u30ea\u30fc\u30c9\u6570(31%)\u307e\u305f\u306f\u8ca9\u58f2\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570(29%)\u3067\u6e2c\u308b\u3068\u7b54\u3048\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u306f\u5fc5\u305a\u3057\u3082\u60aa\u3044\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u7d50\u5c40\u306e\u3068\u3053\u308d\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u55b6\u696d\u306b\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u3092\u63d0\u4f9b\u3057\u3001\u305d\u306e\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u304c\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u3067\u3059\u3002\u30e1\u30c8\u30ea\u30af\u30b9\u3092\u4f7f\u3063\u3066\u3001\u9069\u683c\u306a\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u52b9\u679c\u3092\u4e88\u6e2c\u3059\u308b\u306e\u306f\u7406\u306b\u304b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u3053\u308c\u3089\u306e\u63aa\u7f6e\u306f\u5b8c\u74a7\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30af\u30ea\u30c3\u30af\u6570\u3001\u30bf\u30c3\u30c1\u6570\u3001\u30e1\u30fc\u30eb\u306e\u958b\u5c01\u6570\u304c\u3042\u308b\u95be\u5024\u306b\u9054\u3057\u305f\u8a2a\u554f\u8005\u304c\u3001\u305d\u306e\u30ea\u30fc\u30c9\u304c\u5fc5\u305a\u3057\u3082\u55b6\u696d\u306b\u9032\u3080\u8cc7\u683c\u304c\u3042\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u5b9f\u969b\u3001\u305d\u308c\u306f\u5f7c\u3089\u304c\u3042\u306a\u305f\u306e\u88fd\u54c1\u306b\u8208\u5473\u3092\u6301\u3063\u3066\u3044\u308b\u3068\u3044\u3046\u610f\u5473\u3067\u3082\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3057\u3066\u3001\u3055\u3089\u306b\u8907\u96d1\u306b\u306a\u308b\u3068 <span data-sheets-root=\"1\">\u7279\u306b\u53f3\u624b\u304c\u3044\u306a\u3044\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u30a4\u30d9\u30f3\u30c8\u3082\u52a0\u3048\u3066\u304f\u3060\u3055\u3044 <a href=\"https:\/\/www.on24.com\/ja\/solutions\/hybrid-event-solutions\/\">\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u30a4\u30d9\u30f3\u30c8\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/a> \u30c7\u30b8\u30bf\u30eb\u30c7\u30fc\u30bf\u3068\u5bfe\u9762\u30c7\u30fc\u30bf\u306e\u7d71\u5408<\/span>.\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u306b\u95a2\u3059\u308b\u6700\u5927\u306e\u61f8\u5ff5\u306b\u3064\u3044\u3066\u5c0b\u306d\u3089\u308c\u305f\u3068\u3053\u308d\u300132%\u306e\u56de\u7b54\u8005\u304c\u300c\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u30a4\u30d9\u30f3\u30c8\u30e2\u30c7\u30eb\u304c\u3069\u306e\u3088\u3046\u306a\u3082\u306e\u306b\u306a\u308b\u304b\u3092\u898b\u6975\u3081\u308b\u3053\u3068\u300d\u3060\u3068\u7b54\u3048\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u73fe\u5b9f\u3092\u6559\u3048\u3066\u304f\u3060\u3055\u3044\u3002\u4eca\u65e5\u306e\u8cfc\u5165\u8005\u306f\u4e3b\u306b\u30c7\u30b8\u30bf\u30eb\u3067\u3059\u3002\u5f7c\u3089\u306f\u81ea\u3089\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u3064\u3044\u3066\u5b66\u3076\u3053\u3068\u3092\u597d\u307f\u3001\u6e96\u5099\u304c\u3067\u304d\u305f\u3089\u3057\u3070\u3057\u3070\u7d44\u7e54\u306b\u9023\u7d61\u3057\u3066\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u59cb\u3081\u307e\u3059\u3002<\/span><\/p>\n<h3><b>\u73fe\u4ee3\u306eB2B\u8cb7\u3044\u624b\u306e\u4e3b\u306a\u7279\u5fb4\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059:<\/b><\/h3>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li><span style=\"font-weight: 400;\"> \u5f7c\u3089\u306f\u30c7\u30b8\u30bf\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u3067\u3059<\/span><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><a href=\"https:\/\/www.gartner.com\/en\/sales\/insights\/b2b-buying-journey\"><b>\u30ac\u30fc\u30c8\u30ca\u30fc\u306b\u3088\u308b\u3068<\/b><\/a><span style=\"font-weight: 400;\">\u8cfc\u8cb7\u30b0\u30eb\u30fc\u30d7\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306e\u691c\u7d22\u306b\u307b\u3068\u3093\u3069\u306e\u8cfc\u5165\u6d3b\u52d5\u3092\u8cbb\u3084\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol start=\"2\">\n<li><span style=\"font-weight: 400;\"> \u5f7c\u3089\u306f\u81ea\u5df1\u5b66\u7fd2\u3092\u884c\u3063\u3066\u3044\u307e\u3059<\/span><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u8c4a\u5bcc\u306a\u30ea\u30bd\u30fc\u30b9\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u8cfc\u5165\u8005\u306f\u55b6\u696d\u304b\u3089\u306e\u624b\u53d6\u308a\u8db3\u53d6\u308a\u6559\u3048\u308b\u3053\u3068\u306a\u304f\u3001\u88fd\u54c1\u3084\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3001\u57fa\u6e96\u306b\u3064\u3044\u3066\u7d20\u65e9\u304f\u5b66\u3079\u307e\u3059\u3002<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol start=\"3\">\n<li><span style=\"font-weight: 400;\"> \u5f7c\u3089\u306f\u81ea\u5206\u305f\u3061\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6d88\u8cbb\u3057\u307e\u3059<\/span><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u8cfc\u5165\u8005\u306f\u5fd9\u3057\u3044\u305f\u3081\u3001\u81ea\u5206\u306e\u30da\u30fc\u30b9\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6d88\u8cbb\u3057\u307e\u3059\u3002<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol start=\"4\">\n<li><span style=\"font-weight: 400;\"> \u5f7c\u3089\u306f\u81ea\u5206\u305f\u3061\u3067\u8cfc\u5165\u306e\u65c5\u7a0b\u3092\u4f5c\u308a\u51fa\u3057\u307e\u3059<\/span><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u65c5\u306e\u8cfc\u5165\u306f\u3082\u306f\u3084\u59cb\u307e\u308a\u304b\u3089\u7d42\u308f\u308a\u307e\u3067\u306e\u4e00\u76f4\u7dda\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u8cb7\u3044\u624b\u306f\u3059\u3050\u306b\u3042\u306a\u305f\u306e\u8cfc\u5165\u30d7\u30ed\u30bb\u30b9\u306b\u98db\u3073\u8fbc\u3093\u3067\u306f\u9000\u51fa\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4eca\u65e5\u306e\u9069\u683c\u306a\u30d0\u30a4\u30e4\u30fc\u306f\u3001\u53d6\u3063\u305f\u884c\u52d5\u306e\u6570\u3067\u306f\u306a\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u95a2\u4fc2\u306b\u3069\u308c\u3060\u3051\u7a4d\u6975\u7684\u306b\u95a2\u308f\u3063\u3066\u3044\u308b\u304b\u3067\u5b9a\u7fa9\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<h2><b>\u306a\u305c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u65b0\u305f\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6307\u6a19\u3068\u3057\u3066\u8a55\u4fa1\u3055\u308c\u308b\u306e\u304b<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-111834\" src=\"https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-5_Blog--300x180.png\" alt=\"\u5973\u6027\u304c\u30ce\u30fc\u30c8\u30d1\u30bd\u30b3\u30f3\u3092\u898b\u3066\u3044\u308b\" width=\"820\" height=\"492\" srcset=\"https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-5_Blog--300x180.png 300w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-5_Blog--1024x614.png 1024w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-5_Blog--768x461.png 768w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop-5_Blog-.png 1340w\" sizes=\"auto, (max-width: 639px) 98vw, (max-width: 1199px) 64vw, 770px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u65b0\u3057\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6307\u6a19\u3068\u3057\u3066\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8(\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8)\u304c\u5c0e\u5165\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u30ea\u30fc\u30c9\u304c\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u95a2\u4fc2\u306b\u3069\u308c\u3060\u3051\u6295\u8cc7\u3057\u3066\u3044\u308b\u304b\u306e\u8a55\u4fa1\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5fc3\u914d\u3057\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6e2c\u308b\u3053\u3068\u306f\u3001\u8eca\u8f2a\u306e\u518d\u767a\u660e\u3092\u610f\u5473\u3057\u307e\u305b\u3093\u3002\u5358\u306b\u3001\u79c1\u305f\u3061\u304c\u6301\u3063\u3066\u3044\u308b\u30c4\u30fc\u30eb\u306e\u4f7f\u3044\u65b9\u3092\u518d\u8a2d\u8a08\u3057\u3001\u73fe\u5728\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u4f7f\u308f\u308c\u3066\u3044\u308b\u30af\u30ea\u30c3\u30af\u6570\u3084\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u306a\u3069\u306e\u6307\u6a19\u306e\u4fa1\u5024\u3092\u518d\u8003\u3059\u308b\u3060\u3051\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3067\u306f\u3001\u904b\u8ee2\u3059\u308b\u30c4\u30fc\u30eb\u3092\u7c21\u5358\u306b\u898b\u3066\u307f\u307e\u3057\u3087\u3046<\/span><a href=\"https:\/\/www.on24.com\/guides\/digital-engagement\/\"><b>\u30c7\u30b8\u30bf\u30eb\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8<\/b><\/a><span style=\"font-weight: 400;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u3092\u6d3b\u7528\u3059\u308b\u591a\u304f\u306e\u5229\u70b9\u3092\u3088\u308a\u3088\u304f\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001<\/span><\/p>\n<h3><b>\u7d20\u6674\u3089\u3057\u3044\u4f53\u9a13\u3067\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u30ea\u30bf\u30fc\u30f3\u3092\u63a8\u9032\u3057\u307e\u3057\u3087\u3046<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u4eca\u65e5\u306e\u8cb7\u3044\u624b\u306f\u30c7\u30b8\u30bf\u30eb\u306e\u4e16\u754c\u306b\u751f\u304d\u3066\u3044\u307e\u3059\u3002Google\u691c\u7d22\u3001Slack\u3001\u30e1\u30fc\u30eb\u306a\u3069\u3067\u3059\u3002\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u6301\u3064\u5229\u70b9\u306f\u3001\u7279\u306b\u6240\u6709\u30c1\u30e3\u30cd\u30eb\u4e0a\u3067\u884c\u308f\u308c\u308b\u30c7\u30b8\u30bf\u30eb\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u591a\u304f\u6e2c\u5b9a\u3067\u304d\u308b\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3067\u3082\u4f55<\/span><a href=\"https:\/\/www.on24.com\/blog\/how-top-marketers-drive-better-experiences-and-engagement\/\"><b>\u4eca\u65e5\u3001\u30ea\u30a2\u30eb\u3067\u672c\u7269\u306e\u30c7\u30b8\u30bf\u30eb\u4ea4\u6d41\u3092\u4fc3\u3059<\/b><\/a><span style=\"font-weight: 400;\">?\u305d\u308c\u306f\u7d71\u4e00\u3055\u308c\u305f\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u3067\u3059\u3002\u305d\u3057\u3066\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u306f\u8868\u9762\u7684\u306a\u8981\u7d20\u3067\u306f\u306a\u304f\u3001\u8a2a\u554f\u8005\u304c\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u308c\u3070\u3001\u3059\u3050\u306b\u6b32\u3057\u3044\u60c5\u5831\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7d20\u65e9\u304f\u7c21\u5358\u306b\u898b\u3064\u3051\u3089\u308c\u308b\u3079\u304d\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3082\u3001\u5f7c\u3089\u306b\u3068\u3063\u3066\u9b45\u529b\u7684\u306a\u5f62\u3067\u63d0\u793a\u3055\u308c\u308b\u3079\u304d\u3067\u3059\u3002\u3064\u307e\u308a\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u6a5f\u4f1a\u304c\u5145\u5b9f\u3057\u305f\u5305\u62ec\u7684\u306a\u30a6\u30a7\u30d3\u30ca\u30fc\u3092\u63d0\u4f9b\u3057\u3001\u95a2\u9023\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30b3\u30f3\u30c6\u30f3\u30c4\u30cf\u30d6\u306b\u63d0\u793a\u3059\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4eca\u65e5\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u76ee\u6a19\u306f\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304c\u6c17\u306b\u5165\u308a\u3001\u623b\u3063\u3066\u304d\u3066\u4ea4\u6d41\u3057\u3066\u304f\u308c\u308b\u7d20\u6674\u3089\u3057\u3044\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u3092\u4f5c\u308b\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u3059\u306e\u306f\u8a00\u3046\u307b\u3069\u7c21\u5358\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u79c1\u305f\u3061\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30c7\u30b8\u30bf\u30eb\u30a4\u30d9\u30f3\u30c8\u904b\u55b6\u3067\u6700\u3082\u96e3\u3057\u3044\u306e\u306f\u89b3\u5ba2\u306e\u95a2\u4e0e\u3092\u4fc3\u3059\u3053\u3068(55%)\u3067\u3059\u3002\u3053\u306e\u58c1\u3092\u3069\u3046\u4e57\u308a\u8d8a\u3048\u308c\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7d20\u6674\u3089\u3057\u3044\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u306e5\u3064\u306e\u7279\u6027\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<h3><b>\u512a\u308c\u305f\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u306e5\u3064\u306e\u7279\u6027<\/b><\/h3>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li><strong> 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400;\">\u81ea\u554f\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044:\u3053\u308c\u307e\u3067\u306e\u7d4c\u9a13\u3092\u901a\u3058\u3066\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u306f\u3001\u884c\u52d5\u3092\u8d77\u3053\u3059\u305f\u3081\u306b\u5fc5\u8981\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u304b?\u3069\u3053\u3067\u3069\u306e\u3088\u3046\u306b\u500b\u5225\u306b\u5e83\u5831\u3067\u304d\u308b\u304b\u6559\u3048\u3066\u304f\u308c\u307e\u3059\u304b?\u55b6\u696d\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u884c\u52d5\u3092\u4f1d\u3048\u308b?<\/span><\/p>\n<p><b>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u3092\u898b\u843d\u3068\u3055\u306a\u3044\u3067\u304f\u3060\u3055\u3044<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30b8\u30bf\u30eb\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6e2c\u5b9a\u3059\u308b\u969b\u306b\u306f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u8a2a\u554f\u3001\u30a6\u30a7\u30d3\u30ca\u30fc\u3001\u30b2\u30fc\u30c8\u4ed8\u304d\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u6ce8\u76ee\u3059\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u304c\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306f\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306e\u91cd\u8981(\u305d\u3057\u3066\u3057\u3070\u3057\u3070\u5341\u5206\u306b\u6d3b\u7528\u3055\u308c\u3066\u3044\u306a\u3044)\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3067\u3059\u3002\u3059\u3079\u3066\u306e\u300c\u3044\u3044\u306d\u300d\u3001\u30b7\u30a7\u30a2\u3001\u30b3\u30e1\u30f3\u30c8\u3001\u30af\u30ea\u30c3\u30af\u306f\u30de\u30a4\u30af\u30ed\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3067\u3042\u308a\u3001\u3042\u306a\u305f\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u5171\u9cf4\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u9069\u5207\u306a\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u3067\u52e2\u3044\u3092\u7bc9\u3044\u3066\u3044\u308b\u3068\u3044\u3046\u30b7\u30b0\u30ca\u30eb\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u8a55\u4fa1\u3059\u308b\u969b\u306b\u306f\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u306e\u3088\u3046\u306a\u81ea\u5c0a\u5fc3\u306e\u6307\u6a19\u3092\u898b\u308b\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\u3067\u3059\u3002\u4ee3\u308f\u308a\u306b\u3001\u5b9f\u969b\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u95a2\u5fc3\u3068\u610f\u56f3\u3092\u53cd\u6620\u3057\u305f\u9ad8\u4fa1\u5024\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30b7\u30b0\u30ca\u30eb\u306b\u6ce8\u76ee\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u3053\u3067\u306f\u3001\u8ffd\u8de1\u3059\u3079\u304d5\u3064\u306e\u91cd\u8981\u306a\u6307\u6a19\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li>\n<h4><b>\u30af\u30ea\u30c3\u30af\u7387(CTR)<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">CTR\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6295\u7a3f\u306b\u3069\u308c\u3060\u3051\u983b\u7e41\u306b\u95a2\u308f\u308a\u3001\u305d\u306e\u5f8c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3001\u30a6\u30a7\u30d3\u30ca\u30fc\u767b\u9332\u306a\u3069\u3067\u884c\u52d5\u3092\u8d77\u3053\u3059\u304b\u3092\u793a\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u3042\u306a\u305f\u306e\u884c\u52d5\u559a\u8d77\u3084\u898b\u51fa\u3057\u304c\u3069\u308c\u307b\u3069\u8aac\u5f97\u529b\u304c\u3042\u308b\u304b\u3092\u793a\u3059\u5f37\u529b\u306a\u6307\u6a19\u3067\u3059\u3002<\/span><\/li>\n<li>\n<h4><b>\u30b3\u30e1\u30f3\u30c8\u3068\u5171\u6709<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u30b3\u30e1\u30f3\u30c8\u306f\u3001\u3042\u306a\u305f\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u4f1a\u8a71\u3084\u597d\u5947\u5fc3\u3001\u611f\u60c5\u3092\u547c\u3093\u3067\u3044\u308b\u3053\u3068\u3092\u793a\u5506\u3057\u3066\u3044\u307e\u3059\u3002\u4e00\u65b9\u3067\u30b7\u30a7\u30a2\u306f\u3001\u3042\u306a\u305f\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u5341\u5206\u306b\u9b45\u529b\u7684\u3067\u3001\u8ab0\u304b\u304c\u81ea\u5206\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u5185\u3067\u5e83\u3081\u305f\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u3069\u3061\u3089\u3082\u3088\u308a\u6df1\u3044\u95a2\u4e0e\u306e\u660e\u78ba\u306a\u30b7\u30b0\u30ca\u30eb\u3067\u3059\u3002<\/span><\/li>\n<li>\n<h4><b>\u8a00\u53ca\u3068\u30bf\u30b0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u30e6\u30fc\u30b6\u30fc\u304c\u4f1a\u8a71\u306e\u4e2d\u3067\u81ea\u7136\u306b\u3042\u306a\u305f\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u8a00\u53ca\u3057\u305f\u308a\u3001\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u306b\u30bf\u30b0\u4ed8\u3051\u3057\u305f\u308a\u3059\u308b\u3068\u3001\u305d\u308c\u306f\u3064\u306a\u304c\u308a\u3084\u95a2\u9023\u6027\u3001\u5f71\u97ff\u529b\u306e\u30b7\u30b0\u30ca\u30eb\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u3084\u308a\u53d6\u308a\u3092\u8ffd\u8de1\u3059\u308b\u3053\u3068\u3067\u3001\u671b\u307e\u308c\u306a\u3044\u611f\u60c5\u3084\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u6d6e\u304d\u5f6b\u308a\u306b\u3057\u307e\u3059\u3002<\/span><\/li>\n<li>\n<h4><b>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u8907\u5408\u6307\u6a19(\u7dcf\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u30ea\u30fc\u30c1\u3084\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u3067\u5272\u3063\u305f\u3082\u306e)\u306f\u3001\u751f\u306e\u300c\u3044\u3044\u306d\u300d\u3084\u95b2\u89a7\u6570\u3088\u308a\u3082\u660e\u78ba\u306a\u5168\u4f53\u50cf\u3092\u63cf\u304d\u51fa\u3057\u307e\u3059\u3002\u305d\u308c\u306f\u3001\u898b\u305f\u4eba\u306e\u6570\u306b\u5bfe\u3057\u3066\u3042\u306a\u305f\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3069\u308c\u3060\u3051\u9b45\u529b\u7684\u304b\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/li>\n<li>\n<h4><b>\u30d5\u30a9\u30ed\u30ef\u30fc\u306e\u5897\u52a0\u50be\u5411<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u5fc5\u305a\u3057\u3082ROI\u306e\u5373\u6642\u6307\u6a19\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u7279\u306b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u4e2d\u306e\u7740\u5b9f\u306a\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u306e\u5897\u52a0\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u304c\u9069\u5207\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u5f15\u304d\u3064\u3051\u3001\u9577\u671f\u7684\u306b\u7dad\u6301\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u306f\u5358\u306b\u4fbf\u5229\u306a\u3060\u3051\u3067\u306a\u304f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5171\u9cf4\u3092\u65e9\u671f\u306b\u793a\u3057\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u691c\u8a3c\u3092\u52a9\u3051\u3001\u4ed6\u306e\u30c1\u30e3\u30cd\u30eb\u3067\u6700\u3082\u52b9\u679c\u3092\u767a\u63ee\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30c6\u30fc\u30de\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ON24\u306e\u9867\u5ba2\u306b\u3068\u3063\u3066\u306f\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30b7\u30b0\u30ca\u30eb\u3092\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u30e2\u30c7\u30eb\u306b\u7d44\u307f\u8fbc\u3080\u3053\u3068\u3067\u3001\u30ea\u30fc\u30c9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u8c4a\u304b\u306b\u3057\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u65c5\u8def\u3092\u6574\u3048\u307e\u3059\u3002\u9ad8\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u304b\u3089\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u6d3b\u7528\u3057\u3066\u3001\u30a6\u30a7\u30d3\u30ca\u30fc\u306e\u30c8\u30d4\u30c3\u30af\u3092\u5c0e\u304d\u3001\u80b2\u6210\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4fc3\u9032\u3057\u3001\u3055\u3089\u306b\u306f\u8074\u8846\u304c\u3059\u3067\u306b\u8a71\u3057\u3066\u3044\u308b\u5185\u5bb9\u3092\u53cd\u6620\u3057\u305f\u30e9\u30a4\u30d6Q&amp;A\u5f62\u5f0f\u3092\u5f62\u4f5c\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n<h2><b>ROI\u3068\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u6e2c\u5b9a<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-111836 aligncenter\" src=\"https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-tablet_Blog-.png\" alt=\"\u5973\u6027\u304c\u30bf\u30d6\u30ec\u30c3\u30c8\u3092\u898b\u3066\u3044\u308b\" width=\"820\" height=\"492\" srcset=\"https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-tablet_Blog-.png 1340w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-tablet_Blog--300x180.png 300w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-tablet_Blog--1024x614.png 1024w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-tablet_Blog--768x461.png 768w\" sizes=\"auto, (max-width: 639px) 98vw, (max-width: 1199px) 64vw, 770px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30b8\u30bf\u30eb\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u6e2c\u5b9a\u306f\u305d\u306e\u4e00\u90e8\u306b\u904e\u304e\u307e\u305b\u3093\u3002\u73fe\u4ee3\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u3001\u672c\u5f53\u306e\u554f\u3044\u306f\u3053\u3046\u3067\u3059:\u305d\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306f\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u3001\u53ce\u76ca\u3001\u5b9a\u7740\u306b\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u307e\u3059\u304b?\u660e\u78ba\u306aROI\u3084\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u6307\u6a19\u304c\u306a\u3051\u308c\u3070\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u53d6\u308a\u7d44\u307f\u3092\u30d3\u30b8\u30cd\u30b9\u6210\u679c\u306b\u7d50\u3073\u3064\u3051\u308b\u3053\u3068\u306f\u4e0d\u53ef\u80fd\u3067\u3042\u308a\u3001\u7d99\u7d9a\u7684\u306a\u6295\u8cc7\u3092\u6b63\u5f53\u5316\u3059\u308b\u306e\u306f\u3055\u3089\u306b\u56f0\u96e3\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306b\u3069\u306e\u3088\u3046\u306b\u8ca2\u732e\u3057\u3066\u3044\u308b\u304b\u3092\u771f\u306b\u7406\u89e3\u3059\u308b\u306b\u306f\u3001\u8868\u9762\u7684\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u8d85\u3048\u3001\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3084ROI\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u6398\u308a\u4e0b\u3052\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u4ee5\u4e0b\u306f\u3001\u305d\u306e\u76ee\u7684\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u30b3\u30a2\u6307\u6a19\u3067\u3059:<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li aria-level=\"1\">\n<h4><b>\u30ea\u30fc\u30c9\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8(CPL)<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">CPL\u306f\u3001\u65b0\u898f\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u3069\u308c\u3060\u3051\u8cbb\u3084\u3057\u3066\u3044\u308b\u304b\u3092\u793a\u3059\u3053\u3068\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u7387\u3092\u8a55\u4fa1\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u30a6\u30a7\u30d3\u30ca\u30fc\u3001\u6709\u6599\u30e1\u30c7\u30a3\u30a2\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u914d\u4fe1\u306a\u3069\u7570\u306a\u308b\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30c1\u30e3\u30cd\u30eb\u9593\u3067CPL\u3092\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u4f53\u9a13\u304c\u6700\u3082\u30b3\u30b9\u30c8\u52b9\u7387\u304c\u826f\u3044\u304b\u3092\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<li aria-level=\"1\">\n<h4><b>\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u306e\u5f71\u97ff\u307e\u305f\u306f\u4f9b\u7d66\u6e90<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u6307\u6a19\u306f\u3001\u55b6\u696d\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u306e\u3069\u308c\u3060\u3051\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u52aa\u529b\u306b\u8d77\u56e0\u3059\u308b\u304b\u3092\u793a\u3057\u307e\u3059\u3002\u8abf\u9054\u3055\u308c\u305f\u6a5f\u4f1a\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u63a5\u70b9\u304b\u3089\u751f\u307e\u308c\u3001\u5f71\u97ff\u3092\u53d7\u3051\u305f\u6a5f\u4f1a\u306f\u65c5\u306e\u9014\u4e2d\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u95a2\u308f\u3063\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002ON24\u306e\u9867\u5ba2\u306f\u3001\u30a6\u30a7\u30d3\u30ca\u30fc\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30c7\u30fc\u30bf\u3084CRM\u3068\u540c\u671f\u3057\u305f\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u306e\u4e21\u65b9\u3092\u8ffd\u8de1\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<li aria-level=\"1\">\n<h4><b>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8(CAC)<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">CAC\u306f\u30ea\u30fc\u30c9\u3092\u9867\u5ba2\u306b\u5909\u63db\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u7dcf\u652f\u51fa\u3092\u8a18\u9332\u3057\u307e\u3059\u3002\u5e73\u5747\u53d6\u5f15\u898f\u6a21\u3084\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u306a\u3069\u306e\u6307\u6a19\u3068\u3068\u3082\u306bCAC\u3092\u8ffd\u8de1\u3059\u308b\u3053\u3068\u3067\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6226\u7565\u304c\u6301\u7d9a\u53ef\u80fd\u306a\u6210\u9577\u3092\u5b9f\u73fe\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u306e\u91cd\u8981\u306a\u6587\u8108\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/span><\/li>\n<li aria-level=\"1\">\n<h4><b>\u30de\u30eb\u30c1\u30bf\u30c3\u30c1\u5e30\u5c5e<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306f\u3057\u3070\u3057\u3070\u4e00\u76f4\u7dda\u4e0a\u306b\u8d77\u3053\u3089\u305a\u3001\u8cfc\u5165\u8005\u306f\u30a6\u30a7\u30d3\u30ca\u30fc\u306b\u53c2\u52a0\u3057\u3001\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u30013\u672c\u306e\u30d6\u30ed\u30b0\u8a18\u4e8b\u3092\u8aad\u3093\u3067\u304b\u3089\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u30de\u30eb\u30c1\u30bf\u30c3\u30c1\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30e2\u30c7\u30eb\u306f\u3001\u3053\u308c\u3089\u306e\u3084\u308a\u53d6\u308a\u306b\u4fa1\u5024\u3092\u5272\u308a\u5f53\u3066\u3001\u30d5\u30a1\u30cd\u30eb\u306e\u3042\u3089\u3086\u308b\u6bb5\u968e\u3067\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u679c\u305f\u3057\u305f\u5f79\u5272\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/li>\n<li aria-level=\"1\">\n<h4><b>\u95a2\u4e0e\u53ce\u76ca\u7387(ROE)<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u30c7\u30b8\u30bf\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u30c1\u30fc\u30e0\u5411\u3051\u306e\u65b0\u305f\u306a\u6307\u6a19\u3067\u3042\u308bROE\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6d88\u8cbb\u3068\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u304c\u30d3\u30b8\u30cd\u30b9\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3092\u5b9a\u91cf\u5316\u3057\u307e\u3059\u3002\u30a6\u30a7\u30d3\u30ca\u30fc\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30cf\u30d6\u3001\u30d0\u30fc\u30c1\u30e3\u30eb\u4f53\u9a13\u3067\u53ce\u96c6\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u884c\u52d5\u3092\u5b9f\u969b\u306e\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u6210\u679c\u3068\u7d50\u3073\u3064\u3051\u3001\u6ce8\u610f\u3092\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u5909\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<ul>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ul>\n<ol>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ol>\n<ol>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u5206\u6790\u3068ROI\u3001\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u878d\u5408\u3055\u305b\u305f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u865a\u6804\u7684\u306a\u6307\u6a19\u3092\u8d85\u3048\u3001\u771f\u306e\u30d3\u30b8\u30cd\u30b9\u4fa1\u5024\u3092\u8a3c\u660e\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u55b6\u696d\u3068\u306e\u9023\u643a\u304c\u5f37\u5316\u3055\u308c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u304c\u6210\u679c\u3092\u51fa\u3059\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u4f53\u9a13\u306b\u6ce8\u529b\u3057\u3001\u6b8b\u308a\u306f\u524a\u6e1b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ON24\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u306f\u3001\u3053\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u5206\u6790\u3068CRM\u9023\u643a\u304c\u8f1d\u304f\u90e8\u5206\u3067\u3059\u3002\u5358\u4e00\u306e\u30a6\u30a7\u30d3\u30ca\u30fc\u306e\u5f71\u97ff\u529b\u3092\u6e2c\u5b9a\u3059\u308b\u5834\u5408\u3067\u3082\u3001\u30c7\u30b8\u30bf\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5168\u4f53\u306e\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u3078\u306e\u5f71\u97ff\u3092\u8a55\u4fa1\u3059\u308b\u5834\u5408\u3067\u3082\u3001ON24\u306f\u6210\u529f\u3092\u81ea\u4fe1\u3092\u6301\u3063\u3066\u5e30\u5c5e\u3055\u305b\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u5fe0\u5b9f\u5ea6\u3068\u6df1\u3055\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/span><\/p>\n<h2><b>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u3092\u5b9f\u884c\u53ef\u80fd\u306a\u6226\u7565\u306b\u5909\u3048\u308b\u65b9\u6cd5<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-111835\" src=\"https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop_Blog--300x180.png\" alt=\"\u5973\u6027\u304c\u30ce\u30fc\u30c8\u30d1\u30bd\u30b3\u30f3\u3092\u898b\u3066\u3044\u308b\" width=\"820\" height=\"492\" srcset=\"https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop_Blog--300x180.png 300w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop_Blog--1024x614.png 1024w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop_Blog--768x461.png 768w, https:\/\/www.on24.com\/wp-content\/uploads\/2023\/12\/Female-looking-at-laptop_Blog-.png 1340w\" sizes=\"auto, (max-width: 639px) 98vw, (max-width: 1199px) 64vw, 770px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u3092\u96c6\u3081\u308b\u306e\u3068\u3001\u305d\u308c\u3092\u8ce2\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30ed\u30fc\u30c9\u30de\u30c3\u30d7\u306b\u5909\u3048\u308b\u306e\u306f\u5225\u306e\u8a71\u3067\u3059\u3002\u6d1e\u5bdf\u3092\u89e3\u91c8\u3057\u9069\u7528\u3059\u308b\u305f\u3081\u306e\u660e\u78ba\u306a\u67a0\u7d44\u307f\u304c\u306a\u3051\u308c\u3070\u3001\u3069\u3093\u306a\u306b\u5305\u62ec\u7684\u306a\u30c7\u30fc\u30bf\u30bb\u30c3\u30c8\u3067\u3042\u3063\u3066\u3082\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u3084ROI\u306e\u9762\u3067\u5927\u304d\u306a\u5909\u5316\u3092\u3082\u305f\u3089\u3059\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u529b\u3092\u771f\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u53d7\u52d5\u7684\u306a\u6e2c\u5b9a\u304b\u3089\u7a4d\u6975\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u3078\u3068\u79fb\u884c\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4ee5\u4e0b\u306f\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u304c\u3088\u308a\u8ce2\u660e\u306a\u6226\u7565\u3092\u7acb\u3066\u3001\u6e2c\u5b9a\u53ef\u80fd\u306a\u7d50\u679c\u3092\u3082\u305f\u3089\u3059\u305f\u3081\u306e\u5b9f\u8df5\u7684\u306a\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3067\u3059\u3002<\/span><\/p>\n<p><b style=\"color: #000000; font-size: 1.5625rem;\">\u30d5\u30a1\u30cd\u30eb\u30b9\u30c6\u30fc\u30b8\u3078\u306e\u30e1\u30c8\u30ea\u30af\u30b9\u30de\u30c3\u30d4\u30f3\u30b0<\/b><\/p>\n<p><span style=\"font-weight: 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400;\">\u305d\u3057\u3066\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3067\u300c\u826f\u3044\u300d\u3068\u306f\u4f55\u304b\u3092\u7406\u89e3\u3057\u3001\u305d\u308c\u3092\u8d85\u3048\u308b\u3053\u3068\u3092\u76ee\u6307\u3059\u306e\u3067\u3059\u3002<\/span><\/p>\n<h4><b> \u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u5316 \u30a4\u30f3\u30b5\u30a4\u30c8<\/b><b><br \/>\n<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u8868\u9762\u7684\u306a\u5e73\u5747\u3092\u8d85\u3048\u3066\u6398\u308a\u4e0b\u3052\u3066\u304f\u3060\u3055\u3044\u3002\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30c7\u30fc\u30bf\u3092\u30a2\u30ab\u30a6\u30f3\u30c8\u30bf\u30a4\u30d7\u3001\u30d5\u30a1\u30cd\u30eb\u6bb5\u968e\u3001\u696d\u754c\u3001\u30da\u30eb\u30bd\u30ca\u3054\u3068\u306b\u5206\u89e3\u3057\u3001\u30d1\u30bf\u30fc\u30f3\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u3082\u3057\u304b\u3059\u308b\u3068\u3001\u3042\u306a\u305f\u306e\u30c6\u30c3\u30af\u696d\u754c\u306f\u30a6\u30a7\u30d3\u30ca\u30fc\u306b\u591a\u304f\u95a2\u308f\u308a\u3001\u91d1\u878d\u5c64\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u30cf\u30d6\u3092\u597d\u3080\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3053\u308c\u3089\u306e\u6d1e\u5bdf\u306f\u3001\u3042\u306a\u305f\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u8a08\u753b\u3092\u6307\u91dd\u306b\u3059\u3079\u304d\u3067\u3042\u308a\u3001\u307e\u305f\u305d\u3046\u3059\u3079\u304d\u3067\u3059\u3002<\/span><\/p>\n<h4><b> \u58f2\u4e0a\u3067\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u30eb\u30fc\u30d7\u3092\u7bc9\u304f<\/b><b><br \/>\n<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30a4\u30f3\u30b5\u30a4\u30c8\u306f\u3001\u5358\u306a\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3060\u3051\u3067\u306a\u304f\u3001\u55b6\u696d\u4f1a\u8a71\u3092\u6d3b\u6027\u5316\u3055\u305b\u308b\u3082\u306e\u3067\u3042\u308b\u3079\u304d\u3067\u3059\u3002\u30c8\u30c3\u30d7\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3001\u4e3b\u8981\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u63a5\u70b9\u3001\u8cfc\u8cb7\u610f\u5411\u306e\u30b7\u30b0\u30ca\u30eb\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3092\u55b6\u696d\u30c1\u30fc\u30e0\u306b\u4f1d\u3048\u307e\u3057\u3087\u3046\u3002ON24\u306e\u3088\u3046\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30c7\u30fc\u30bf\u3092CRM\u306b\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/span><\/p>\n<h4><b> \u30c6\u30b9\u30c8\u3001\u5b66\u7fd2\u3001\u6700\u9069\u5316<\/b><b><br \/>\n<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u306f\u5f37\u529b\u306a\u8a3a\u65ad\u30c4\u30fc\u30eb\u3067\u3059\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3001CTA\u306e\u914d\u7f6e\u3001\u914d\u4fe1\u6642\u9593\u306eA\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u305f\u3081\u306b\u4f7f\u3046\u3002\u5171\u9cf4\u3059\u308b\u3082\u306e\u3092\u898b\u6975\u3081\u3001\u6226\u7565\u3092\u6d17\u7df4\u3055\u305b\u307e\u3057\u3087\u3046\u3002\u6642\u9593\u3092\u304b\u3051\u3066\u3001\u89b3\u5ba2\u306e\u884c\u52d5\u306b\u57fa\u3065\u304f\u5c0f\u3055\u306a\u53cd\u5fa9\u304c\u8907\u5408\u7684\u306a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/span><\/p>\n<h4><b> \u7269\u8a9e\u3092\u4f1d\u3048\u308b\u305f\u3081\u306b\u30c7\u30fc\u30bf\u3092\u53ef\u8996\u5316\u3059\u308b<\/b><b><br \/>\n<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u30b9\u30d7\u30ec\u30c3\u30c9\u30b7\u30fc\u30c8\u30e2\u30fc\u30c9\u3067\u8a70\u307e\u3089\u306a\u3044\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u30d3\u30b8\u30e5\u30a2\u30eb\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3092\u4f7f\u3063\u3066\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30c7\u30fc\u30bf\u3092\u751f\u304d\u751f\u304d\u3068\u8868\u73fe\u3057\u307e\u3057\u3087\u3046\u3002\u30a6\u30a7\u30d3\u30ca\u30fc\u306e\u3084\u308a\u53d6\u308a\u306e\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6d41\u308c\u306b\u304a\u3051\u308b\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u4f4e\u4e0b\u7387\u306a\u3069\u3001\u30d3\u30b8\u30e5\u30a2\u30eb\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u306f\u793e\u5185\u30c1\u30fc\u30e0\u306e\u9023\u643a\u3068\u6226\u7565\u7684\u660e\u78ba\u3055\u306e\u4fc3\u9032\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><b>H2:\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u53ce\u76ca\u7387\u306e\u6700\u9069\u5316<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u3092\u5ff5\u982d\u306b\u7f6e\u304d\u3001\u30c7\u30b8\u30bf\u30eb\u30c1\u30e3\u30cd\u30eb\u306e\u6700\u9069\u5316\u3092\u59cb\u3081\u3066\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u9032\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3044\u3064\u3082\u306e\u3088\u3046\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u3084\u55b6\u696d\u30c1\u30fc\u30e0\u3068\u5ea7\u3063\u3066\u3001\u8cea\u306e\u9ad8\u3044\u30ea\u30fc\u30c9\u3092\u5224\u65ad\u3059\u308b\u6700\u3082\u91cd\u8981\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u306b\u3064\u3044\u3066\u8a71\u3057\u5408\u3044\u307e\u3057\u3087\u3046\u3002\u6642\u9593\u304c\u7d4c\u3064\u306b\u3064\u308c\u3066\u3001\u7d20\u6674\u3089\u3057\u3044\u6d1e\u5bdf\u304c\u898b\u3064\u304b\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u30a6\u30a7\u30d3\u30ca\u30fc\u306b\u30a2\u30c9\u30d0\u30a4\u30b6\u30fc\u3092\u8a98\u5c0e\u3059\u308b\u305f\u3081\u306b\u3001\u30b8\u30e7\u30f3\u30fb\u30cf\u30f3\u30b3\u30c3\u30af\u306f\u30a6\u30a7\u30d3\u30ca\u30fc\u30e1\u30fc\u30eb\u306b3-2-1\u30e2\u30c7\u30eb\u3092\u63a1\u7528\u3057\u3066\u3044\u307e\u3059\u3002\u30a2\u30c9\u30d0\u30a4\u30b6\u30fc\u306f\u30e1\u30a4\u30f3\u30a4\u30d9\u30f3\u30c8\u306e3\u9031\u9593\u524d\u306b\u7279\u5b9a\u306e\u30c6\u30fc\u30de\u306b\u95a2\u3059\u308b\u62db\u5f85\u3092\u53d7\u3051\u53d6\u308a\u3001\u305d\u306e\u5f8c2\u9031\u9593\u524d\u306b\u30a4\u30d9\u30f3\u30c8\u306e\u30ea\u30de\u30a4\u30f3\u30c0\u30fc\u3001\u305d\u3057\u3066\u30a4\u30d9\u30f3\u30c8\u306e1\u9031\u9593\u524d\u306b\u6700\u5f8c\u306e\u30ea\u30de\u30a4\u30f3\u30c0\u30fc\u3092\u53d7\u3051\u53d6\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u306f\u57fa\u672c\u7684\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6226\u7565\u306e\u3088\u3046\u306b\u601d\u3048\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001<\/span><a href=\"https:\/\/www.on24.com\/resources\/asset\/roe-virtual-field-event-john-hancock-roi-story\/\"><b>\u30b8\u30e7\u30f3\u30fb\u30cf\u30f3\u30b3\u30c3\u30af\u306f\u30a6\u30a7\u30d3\u30ca\u30fc\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u309225%\u5f15\u304d\u4e0a\u3052\u307e\u3057\u305f<\/b><\/a><span style=\"font-weight: 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style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u30a6\u30a7\u30d3\u30ca\u30fc\u53c2\u52a0\u8005\u3060\u3051\u3067\u58f2\u4e0a\u304c5\u500d\u306b\u5897\u52a0\u3057\u307e\u3057\u305f<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u30d0\u30fc\u30c1\u30e3\u30eb\u30a4\u30d9\u30f3\u30c8\u53c2\u52a0\u8005\u304b\u3089\u306e\u30d3\u30b8\u30cd\u30b9\u5897\u52a0\u306f266%\u5897\u52a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u904e\u53bb\u6570\u304b\u6708\u30671,500\u4eba\u4ee5\u4e0a\u306e\u30a2\u30c9\u30d0\u30a4\u30b6\u30fc\u306b\u30ea\u30fc\u30c1\u3057\u307e\u3057\u305f<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 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