Virtual Summit | On-Demand

FastFWD SUMMIT

Duration 2.5 hours

The days of marketing generating some “hot leads” for sales and calling it a day are over. In a digital-first world, where buyers self-educate through their own decision-making journey, marketing and sales must join forces to more effectively drive pipeline and revenue. And a shared revenue team requires new strategies and new thinking.

Watch ON24’s FastFWD Summit where you’ll learn how to build a predictable pipeline model with a shared revenue team across sales and marketing.

In this interactive digital event, you’ll learn:

  • How to create experiences that convert the new digital-only buyer
  • Real world execution of marketing-driven pipeline
  • Strategies modern marketer’s are implementing to impact revenue across the funnel
  • Plus, don’t miss out on Written in the Cards, an exclusive tarot reading class.

Bridging the sales/marketing gap is no longer a joke, it’s an imperative. This is your chance to learn how. Watch now!

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Agenda

Keynote | Sales & Marketing : the rivalry

Corporate Bro is a career enterprise salesman and lover of writing his own bio in the third-person. His life is dominated by two key themes: humor and his parents’ disappointment. When he’s not filming sketch comedy videos or yelling at kids, you’ll find him on the Peloton sculpting his famous thighs. Most recently, he graduated from business school… but he’s too humble to tell you it was from Stanford. Follow him @Corporate.Bro.

Panel | Building Your Predictable Pipeline Engine Across Sales and Marketing

Learn how AlphaSense manages the sales and marketing relationship to build their predictable pipeline engine.

Amy Holtzman | Katie Bradley | Shikha Shrestha | Tessa Barron

Talk | Evolving Digital Marketing from Lead Generation to Revenue Growth

Learn how Arctic Wolf and ON24 have evolved their strategies to be a full-funnel revenue driver.

Jada Holst | Mark Bornstein

Tarot | Written in the Cards

If 2020 has taught us anything, it’s that even the best laid plans don’t always pan out. But you know what is always 100% accurate? The art of Tarot. Join us for an instructional Tarot Reading right after the FastFWD Summit.

In this free tarot lesson, you’ll learn how to:

  • Read your own cards for predictable pipeline
  • Discover the future of marketing through the spirits
  • Divine the revenue results you need to know

Speakers

Corporate Bro

Enterprise Salesman

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Amy Holtzman

Senior VP of Marketing
AlphaSense

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Katie Bradley

Senior Demand Generation Manager
AlphaSense

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Shikha Shrestha

SDR, Business Development
AlphaSense

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Tessa Barron

VP of Marketing
ON24

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Jada Holst

Demand Generation Specialist
Arctic Wolf

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Mark Bornstein

VP of Content Marketing
ON24

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