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The days of marketing generating some “hot leads” for sales and calling it a day are over. In a digital-first world, where buyers self-educate through their own decision-making journey, marketing and sales must join forces to more effectively drive pipeline and revenue. And a shared revenue team requires new strategies and new thinking.


Keynote | Sales & Marketing : the rivalry

Corporate Bro is a career enterprise salesman and lover of writing his own bio in the third-person. His life is dominated by two key themes: humor and his parents’ disappointment. When he’s not filming sketch comedy videos or yelling at kids, you’ll find him on the Peloton sculpting his famous thighs. Most recently, he graduated from business school… but he’s too humble to tell you it was from Stanford. Follow him @Corporate.Bro.

Panel | Building Your Predictable Pipeline Engine Across Sales and Marketing

Learn how AlphaSense manages the sales and marketing relationship to build their predictable pipeline engine.

Amy Holtzman | Katie Bradley | Shikha Shrestha | Tessa Barron

Talk | Evolving Digital Marketing from Lead Generation to Revenue Growth

Learn how Arctic Wolf and ON24 have evolved their strategies to be a full-funnel revenue driver.

Jada Holst | Mark Bornstein

Tarot | Written in the Cards

If 2020 has taught us anything, it’s that even the best laid plans don’t always pan out. But you know what is always 100% accurate? The art of Tarot. Join us for an instructional Tarot Reading right after the FastFWD Summit.

In this free tarot lesson, you’ll learn how to:

  • Read your own cards for predictable pipeline
  • Discover the future of marketing through the spirits
  • Divine the revenue results you need to know