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Webcasting is an integral part of corporate and marketing programs, especially lead generation. In this issue, we provide a case study about maximizing webcasts, videos and podcasts for lead generation, as well as a white paper from Frost & Sullivan regarding the benefits of webcasting for B2B success. Finally, join us for the Marketing Mastery Series Webinar on June 19.
Customer Best Practices in Action
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Insight24 is the industry's largest rich media network of business and technology webcasts, podcasts and videos. With Insight24, HubSpot extended the shelf-life of its existing rich media, increased brand awareness and generated targeted B2B sales leads.
Contact Insight24 today to learn how you can maximize the ROI of your rich media content with Insight24.
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Featured TradeShow
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The Green Event Summit will discuss the environmental issues that impact how one plans, produces and deliver events.
Visit ON24 at Booth #6 to learn how ON24's webcasting and virtual event solutions reduce travel and resource consumption, while maximizing the ROI for your meeting and event programs.
What: The Green Event Summit
When: June 12-14, 2008
Where: The Palace Hotel, 2 New Montgomery Street, San Francisco, CA
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Expert Advice
Webcasting: The New Essential Ingredient for B2B success
In this ON24 sponsored white paper, Frost & Sullivan looks at how organizations can leverage webcasting as a strategic global communications tool.
This includes a look at trends driving the adoption of webcasting, the benefits of webcasting for B2B success and three real-world case studies.
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Featured Webcast
Marketing Mastery Series
Sponsored by:
Title: Real-time Landing Page Optimization Clinic: Round 2
Date: June 19, 2008
Time: 11:00 AM PDT / 2:00 PM EDT
Speakers: Jimmy Ellis, Director of Optimization Research & Aaron Rosenthal, Director of Channels Research - MarketingExperiments
Spend 20 fast-paced minutes with renowned experts in testing and research and get dozens of ideas about how you can resuscitate your poor-performing landing pages. (You may get thousands of dollars worth of free consulting when you submit your landing page when registering).
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In the News
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Webcast Library
View webcasts on B2B marketing and sales best practices
Demo Library
View samples of featured customer webcasts
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