The Company and Products

Overview

ON24 is the global leader in webcasting and virtual events. ON24 provides a full range of innovative solutions for applications such as demand generation, conferences and events, product launches, professional development, internal communications and executive announcements. More than 700 organizations in publishing, technology, life sciences, government and financial services rely on ON24. Its customers include Cisco, United Business Media, Credit Suisse, GE Healthcare, Hewlett-Packard, IBM, Motorola, the National Science Foundation and Samsung. Founded in 1998, ON24 is headquartered in San Francisco, with offices in New York, London and Singapore.

Virtual Events Specialists
ON24 is committed to providing industry-leading webcasting, lead generation and virtual events solutions that meet the performance, value and reliability requirements of businesses of all types and sizes. ON24's focus is on the breadth of its product offering; as a result, it provides a full portfolio of products, solutions and services for internal and external communications.

• ON24 Webcasting: For a feature-rich, interactive and highly branded way to reach an audience of thousands worldwide. Available in both full- and self-service models.
• ON24 Virtual Show: Conduct virtual trade shows, jobs fairs and partner marketing events in a virtual environment allowing speakers/exhibitors to inform and interact online with attendees.
• Virtual Briefing Center: An innovative new virtual environment solution from ON24, the ON24 Virtual Briefing Center, is designed for enterprises seeking an effective, flexible and exciting marketing and corporate communications solution.
• Insight24: Featuring 5,000 videos, webcasts and podcasts from over 175 leading-edge companies, Insight24 extends the marketing reach of rich media content while improving lead generation investment ROI.

A primary benefit ON24 provides is superior lead generation. Customers generate more qualified sales leads by leveraging the impact of streaming media communications and ON24's lead generation system.

Our Solutions Approach
ON24 products are much more than a technology platform and global network. The value ON24 brings to webcasting and virtual events is its solutions approach. That is why ON24 is the virtual events provider of choice of some of the world's most exacting organizations. More than 700 enterprises from sectors as diverse as continuing education, telecommunications, publishing and financial services rely on ON24 for their end-to-end webcasting and virtual event initiatives. These include: Innovative Technology, Proven Quality and Reliability
The patented ON24 platform is comprised of web-based tools used for the development and production of customizable webcasts and virtual events. The audience interfaces are delivered with HTML, JavaScript and Flash. The back-end runs on Java/J2EE.

The technology is delivered as an ASP (Application Services Provider) solution. The architecture generally consists of an Oracle database, Weblogic application servers and Apache web servers running Solaris. Microsoft-based technology, Real Networks and Adobe Flash are used for encoding and streaming live and on-demand media (video and/or audio).

Flawless execution is required for the types of virtual events for which ON24 systems are typically used. ON24 has implemented a number of measures to guarantee reliability. For example, reliability is ensured with ON24's unique network featuring two fully redundant data centers. However, ON24 also has the ability to react immediately and positively in those rare instances when customers are seeing a failure that affects their viewing audiences.

Global and Connected
ON24's product solutions are available globally through ON24 and its partnership network. Throughout the world ON24 clients enjoy the same leading-edge technologies, services, experience and innovation. With multi-language support and vendor affiliates throughout North America, Europe and Asia, the company's webcasting and virtual events solutions are able to serve the needs of clients and their audiences everywhere. ON24 has produced webcasting events throughout the United States, Canada, Europe, Asia and Latin America and has a global network of local single- and multi-camera production crews. The company has produced multilingual webcasts in languages such as Japanese, Mandarin, Korean, German, Spanish and French. Preferred partnerships with Globix and Akamai mean ON24 customers have access to one of the largest and most comprehensive and effective content delivery networks in existence.

• Global content delivery network
• Compatible with most Asian and European languages
• Channel partners and studio and production affiliates throughout North America, Europe and Asia
• Unsurpassed level of network scalability for audiences of all sizes

24/7 Service and Support
ON24 has a best-in-class service offering:

• Professional Services consulting comprised of a team of seasoned event managers
• Full production capabilities
• Signal acquisition
• Hosting, encoding and distribution
• Graphics and animation creation
• Template building and customization

Funding

• Canaan Partners
• Rho Ventures
• U.S. Venture Partners

Board of Directors
Irwin Federman, Ed Johnson, Deepak Kamra, Sharat Sharan and Dominique Trempont